Want to safeguard your students against peer pressure? Teach them all about rhetorical appeals, common attack methods, and various argument tones with a reference sheet on persuasive techniques.

Encourage young learners to identify persuasive writing techniques in a text with this resource, which includes two multiple-choice worksheets with advertisements for students to analyze.

How can understanding advertisements make people better consumers? With the fourth and final instructional activity from the Admongo series on advertising, scholars reflect on some of the questions they may ask about an ad before making...

What are ads really selling? High schoolers examine persuasive techniques used by print and television advertisements. They generate a list of persuasive techniques they're familiar with, and review other types argumentation and...

Students read nursery rhymes and advertisements to identify examples of figurative language. As a class, students discuss the use of figurative language and its effectiveness in advertising, children's books, rhymes, poetry, etc. ...

Students define propaganda and give examples from the mass media. In this propaganda lesson, students review examples of propaganda and then research versions of it in the mass media.

Students recognize inductive and deductive reasoning and analyze common fallacies in critical thinking.  In this argumentation and logic lesson, students use role playing activities and specific instances of inductive and deductive...