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Curated OER
Magazine Production
Analyze magazines as a class, looking carefully for the target audience, advertisements, and topics presented. Small groups then work as a publication team and receive a magazine that they have to "sell." Each individual has a different...
Curated OER
The Apprentice: A Study of Business and Technical Writing
Learners explore business practices by creating a portfolio in class. In this business writing lesson, students identify the causes for a businesses success and failure before deciding on a business they would like to create. Learners...
Curated OER
Surviving AIDS
Enhance your middle and high schoolers' research skills with this lesson. After viewing a video clip about HIV and AIDS, high schoolers identify the facts and issues surrounding the disease. They work together to create a newspaper...
Curated OER
Critical Consumerism
Develop critical thinkers and awareness of the media's techniques. Impressionable minds analyze advertisements they see all around them in this potentially 3-week long unit of five complete lesson plans. Extended discussions, outside...
Curated OER
Group Product-Pitch Presentation
Are you just about to teach persuasion in your class? If so, you should consider this short unit. In small groups, learners create a product, develop a magazine ad for the product, and pitch this product to the class using a visual...
Curated OER
The Art of Persuasion
Students practice persuasive writing by creating a travel brochure. In this creative writing lesson plan, students research a popular tourist destination they would like to visit and create a brochure enticing readers to come....
Curated OER
Using Advertisements to "Read Between the Lines" Culturally
Learners study and discuss various magazine advertisements, looking for target audience, attention-getting method, cultural differences, etc.
Curated OER
Marketing to Teens: Marketing Tactics
Enlighten young consumers to advertising techniques aimed specifically at their generation. Have learners answer questions about how advertisements are geared for a younger audience, then have them practice selling to other teenagers....
Roy Rosenzweig Center for History and New Media
Differences Among Colonial Regions
Classes look at and analyze primary source images to explore the differences between the colonial regions during the Revolutionary era. They break into groups to tackle each region and then present their findings to the class. A final...
Bright Hub Education
Advertisement Analysis
Middle schoolers review magazine ads and take a look at some of the most common advertising techniques. From analyzing these ads, youngsters begin to become aware of how advertisers target specific age groups, gender groups, and how they...
Curated OER
Lab Experiments in Nutrition Activity
Which vitamins should be ingested daily for maximum nutrition? Learners with ispecial needs or those who are pregnant focused on television and magazines advertisements that are used to sell food products. They conduct experiments and...
Carolina K-12
Propaganda, Spin and Soundbite Politics
It's all about the spin! In an introduction to propaganda techniques and soundbite politics, scholars first learn about common propaganda techniques before seeing them in action in the context of the 2016 election cycle. Activities...
Curated OER
An Introduction to Law
With so many different types of law, it can be difficult for learners to discern which is which! Use a newspaper to give tangible examples of various types of law, including criminal, civil, consumer, family, local, state, federal and...
Texas Instruments
Function Notation - Texas Instruments
Using a TI-Nspire calculator, learners will work to better understand function notation and input/output functions. They write equations with a function symbols, identify what makes an equation a function, and graph lines in order to...
Curated OER
What I Did On My Summer Vacation
Students use the internet to research the location of their summer vacation trip. Given the demographics, they plot the location on a world map. They create a brochure using the information they collected. Using PowerPoint, they develop...
Curated OER
Public vs. Private
Students watch two commericals from previous presidential elections on the topic of healthcare. After reading an article, they identify the position of the various candidates for the 2008 election. In groups, they brainstorm their own...
Curated OER
Current Contexts
Students examine how they are affected by world affairs. After reading an article, they examine Otto Frank's attempts to immigrate to America. Using the New York Times, they identify examples of news, advertisements and photographs...
Curated OER
Transcontinental Railroad Web Quest
Students examine aspects of the Transcontinental Railroad. In this Westward Expansion instructional activity, students conduct a web-quest in order to gather information about the Transcontinental Railroad. Students will use their...
Curated OER
California Crops
Young scholars explore agriculture by researching the native food crops of California. Students define a list of agriculture vocabulary terms and analyze maps of California which explain which foods come from which area. Young scholars...
Curated OER
Shades of Meaning
Students use words with similar meanings to analyze implied meanings. In this word connotation lesson, the teacher introduces the activity by asking students whether a new product should be advertised as "newfangled" or "cutting-edge." ...
Curated OER
RESPECT -- A Basic Skill
Seventh graders are shown a variety of advertisements and commercials and note the product being sold. As a class, they compare and contrast their answer to the actual product. To end the lesson plan, they discuss whether or not they...
Curated OER
Nutrition (Weight Management)
Seventh graders explore nutrition and the effect it has by participating in class discussions. In this diet and exercise lesson, 7th graders analyze print advertisements and discuss how unrealistic their expectations are and how...
Curated OER
Ad Awareness from Admongo.gov
Learners explore mass media by completing worksheets in class. In this consumerism lesson, students discuss the meaning behind advertisements and how they are used in television, the Internet and print. Learners analyze a group of ads in...
Curated OER
Boomtime
Students view a short film about the rise of prosperity after World War II. They examine the role of status symbols and owning vehicles. They compare and contrast advertisements from the 1950's with those from the 1990's.