Lesson Plan
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Marketing to Teens: Marketing Tactics

For Teachers 8th - 12th
Enlighten young consumers to advertising techniques aimed specifically at their generation. Have learners answer questions about how advertisements are geared for a younger audience, then have them practice selling to other teenagers....
Lesson Plan
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Ad Awareness

For Teachers 3rd - 7th
Students review advertisements. In this advertising lesson, students define advertising and determine the main reason ads are created. Students define what it means to be a consumer and advertiser. Students are divided into groups and...
Lesson Plan
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Want Ad: Healthy Eater

For Teachers 5th - 7th
Students to explain the differences between healthy and unhealthy eating habits and what steps they need to take in order to make healthy eating choices.
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Curated OER

Group Product-Pitch Presentation

For Teachers K - 12th
Are you just about to teach persuasion in your class? If so, you should consider this short unit. In small groups, learners create a product, develop a magazine ad for the product, and pitch this product to the class using a visual...
Lesson Plan
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Employer - Employee Expectations

For Teachers 10th - Higher Ed
Students role play for job expectations. In this job planning lesson, students work in groups to write a help wanted ad. They discuss the expectations of the employer and the employee.
Lesson Plan
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Help Wanted! Jobs in Ancient Mesopotamia

For Teachers 3rd - 6th
Students explore life in early Mesopotamia through a list of jobs that people taken from an ancient clay tablet found in Mesopotamia. The list is compare to jobs still performed in today's society.
Lesson Plan
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How the Test Was Won

For Teachers 3rd - 11th
Students create 'Wanted' posters based around their state testing activities. In this state technology integration activity, students take pictures of themselves in sepia tone in an Old West pose. Students write captions for the photos...
Lesson Plan
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Consumer Product as in "Chocolate Milk"

For Teachers 7th - 12th
Students examine different marketing techniques how to present themselves while looking for work.  In this marketing lesson plan students create their own advertisement. 
Lesson Plan
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Hire Me, I’m Nice: Writing a Resume

For Teachers 8th - 10th
Students explore the classified ads for employment opportunities and create a resume. In this resume writing lesson plan students choose a specific job, they must determine what kind of experience, education, etc. they must have to...
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Northern Ireland Curriculum

Me Inc.

For Teachers 3rd - 6th Standards
Build your learners' self-esteem with a series of lessons that focuses on their identity and observation of the world around them. Applicable to many different subjects and lessons, the resources guide kids through the process of...
Lesson Plan
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May the Best Character Win

For Teachers 3rd - 5th
Running an election campaign takes money. Class groups must effectively budget money in order to design and purchase sufficient advertising aimed at procuring classmates' votes. After completing an online tutorial, they also write and...
Lesson Plan
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Real Life, Your Life: Healthy Body, Healthy Mind

For Teachers 2nd - 6th
Students discuss the topic of body image.  In this body image lesson, students view a few people's body image thoughts and discuss how to help their people.  Students then write a poster and pretend press release, explaining to...
Lesson Plan
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The Perfect President

For Teachers 4th - 6th
Young scholars advertise for the perfect president. In this presidential duties lesson, students determine the attributes that the ideal president should have and then write job descriptions for the role.
Lesson Plan
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Writing Crazy Crayons

For Teachers 2nd
Second graders observe the workings of an assembly line. They classify old crayon pieces by color, melt them in candy molds, package them, and produce advertising literature to sell the product. Students share their work with the class.
Lesson Plan
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The President: Politician in Chieft

For Teachers 6th - 9th
Students explore the role of the U.S. President and the media coverage in presidential elections. They discuss what it means to be informed, the issues they consider most important, and reflect on what they learned from their interviews....
Lesson Plan
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People Making a Difference

For Teachers K - 2nd
Learners research the idea of basic needs, study philanthropists in their community, and think about ways to help others receive basic needs. In this needs and philanthropy lesson, students brainstorm about basic needs. Learners use...
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Curated OER

A Day in the Life: Studying Ancient Rome

For Teachers 6th - 10th
Class members use their knowledge of Ancient Rome to write articles for an online newspaper. Using WebBlender, learners craft articles that feature Roman politics, culture, and leisure activities.
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A Picture is Worth a Thousand Words

For Teachers 9th - 12th
High schoolers investigate various careers in the field of oceanography. They create a resume, develop a hypothetical company, create a brochure or web page, plan an ad campaign, or write an article about a teacher that has influenced...
Lesson Plan
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Read This Book

For Teachers 4th - 6th
Students practice summarizing a story that they have read. They write a persuasive essay encouraging others to read the story they have finished. They are to create a movie trailer or advertisement to promote the book.
Lesson Plan
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Energy and the Environment: What Can We Do?

For Teachers 5th - 8th
Young scholars consider the impacts of global warming and brainstorm ways to help decrease their contribution to the problem.  In this climate change lesson, students are exposed to facts concerning global warming and think of ways...
Lesson Plan
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Venta Y Comprea De Vehculos

For Teachers 8th - 12th
Students examine and read advertisements related to cars. Using the ads, they recognize prices, telephone numbers, content and the target audience of the ad. They create their own advertisement using appropriate vocabulary and share them...
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Reflecting on Learning Experience

For Teachers 9th - 12th
Students internalize learning experience by writing about it.
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"The Science Times"

For Teachers 6th - 12th
Students create their own newspaper after gathering information at the Museum of Natural History's Hall of Biodiversity.
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May The Best Character Win

For Teachers 3rd - 5th
Students examine the financial committment to running a campaign. They discuss the difference between electroal and popular votes. They realize how involved a political campaign is!