You founded a company that manufactures meatless burgers that are sold in stores worldwide. But you've recently received awful news: three people in one city died after eating your burgers. A criminal has injected poison into your...

So today Craig is going to talk about where our political opinions come from. Of course, most people’s politics are grounded in their ideologies, but there are also other external influences such as the government itself, interest...

We’ve mentioned already that there’s a lot of money in media and a huge chunk of that money is spent on trying to get you to do something – buy something, vote a certain way, change a behavior. How does advertising work? And what’s the...

Propaganda! Misinformation! Disinformation! Today we’re talking about the dark – or, shall we say, darkER – side of media. Understanding these media bogeymen is essential to being a more media literate citizen.

Professor Phillip Hartley discusses what is publicity and whether it can ever be a bad thing.

Marketing Concentration - Business School

This video provides an introduction to the concept of public relations, focusing on its role in managing communications to influence public perception. The video emphasizes that the primary goal of public relations is to create a...

As Principal of Maven Communications, Jessica works with her business to business clients on matters of Public Relations.

This video examines the immediate aftermath of Julius Caesar's assassination, focusing on the public and political reactions to the event. As conspirators grapple with their actions and the public's fear of chaos, the video delves into...

How can your organization build the reputation it chooses? What it does and how the media represent it are important. So is advertising. But one way combines authenticity and control: good Public Relations, or PR.

MOT 1947: NEW YORK CITY: WESTERN UNION: EXT Western Union building. CU 'Western Union' building plaque. President of Western Union Joseph L. Egan saying SOT 'no industry can have good Public Relations unless deserves them...must...

MOT 1947: DEPARTMENT OF COMMERCE: WS EXT Headquarters Building (now Herbert C. Hoover Federal Building). INT Office of Secretary of Commerce W. Averell Harriman (1891-1986) SOT saying Public Relations should be expanded explaining good...

This video provides an introduction to the concept of public relations, focusing on its role in managing communications to influence public perception. The video emphasizes that the primary goal of public relations is to create a...

Days after Israel attacked Qatar in an airstrike targeting Hamas leaders, US President Donald Trump made careful remarks Sunday as Washington's two powerful Middle Eastern allies face a worsening rift.

Prince Andrew announced he is stepping away from his public duties, saying his friendship with sex offender Jeffrey Epstein has become a “major disruption” to the charity work of the Royal Family.

Our weekend business panel discusses Hauwei's efforts to fight back against allegations that the company is a security risk in the U.S., possible future changes to Facebook and the 10-year anniversary of the 2008 financial crisis.

As recession fears loom, businesses are starting to tighten their belts and are weighing hiring freezes or layoffs. Despite this, a recent study from online freelance marketplace Fiverr found that 43 percent of business owners anticipate...

As controversy dogs the run-up to the 2022 Beijing Winter Olympics, China is hiring TikTokers and other social media influencers to promote the nation's history, culture, diplomatic efforts, and current trends.

Schools are shutting down in droves as the highly contagious omicron variant surges across the country. Denisha Merriweather, director of public relations and content marketing at the American Federation for Children, an advocacy...

Companies like e-commerce behemoth Amazon initially offered its frontline workers hazard pay at the start of the pandemic. But with cases still rising, these incentives are disappearing. Sarah Jones, Senior Writer for New York Magazine's...

A United Nations Committee finds Israel's warfare methods in Gaza “consistent with genocide”.

Anheuser-Busch, the company that makes Bud Light, took too long to respond to the controversy around it's partnership with trans influencer Dylan Mulvaney according to Ben Schott. He is Bloomberg Opinion's advertising and brands columnist.

Richard Edelman, Edelman chief executive officer, discusses the findings of Edelman's 2022 Trust Barometer. He speaks with Bloomberg's Francine Lacqua on "Bloomberg Surveillance: Early Edition".

Oct. 16 -- American Giant CEO Bayard Winthrop discusses how to fix public relations mistakes with Bloomberg's Trish Regan on ""Street Smart."" (Source: Bloomberg)