Instructional Video3:34
Curated Video

KISS: Keep It Short & Simple when You Want to Influence & Persuade

10th - Higher Ed
Aren’t people impressed by expertise, jargon, science, and technical detail? Well, yes. And no. Let me explain why it pays to keep it short and simple when you want to influence or persuade.
Instructional Video4:19
Curated Video

Help them Persuade Themselves: the Influence of Questions

10th - Higher Ed
Questions are a great way to influence somebody. Asking a question focuses their attention. And, if you ask the right question, you are likely to get the right answer. Let’s look at how to use questions to influence and persuade...
Instructional Video4:31
Curated Video

Social Proof: Recruiting Support for Your Verbal Persuasion

10th - Higher Ed
Everyone says that Management Courses is the best YouTube channel for management training videos. Isn’t that a persuasive reason to give the channel a try? When you invoke the support of one or more other people to justify your argument,...
Instructional Video6:48
Curated Video

How to Win an Argument

10th - Higher Ed
Arguments are about persuading someone who disagrees with you, using language. An argument follows rules that are less structured than those of a formal debate. But, there are unwritten rules nonetheless. Let’s look at them.
Instructional Video3:43
Curated Video

Forgiveness: How to Get Forgiven

10th - Higher Ed
I have no better advice than: “When you’re wrong, ‘fess-up, say you’re sorry, and move on”. A good apology is a necessary precursor to forgiveness. So, let’s unpack this basic wisdom into the steps you can go through, to make getting...
Instructional Video4:42
Curated Video

WIIFM? How to Use Self-interest to Influence and Persuade

10th - Higher Ed
Self-interest is a given and goes without saying. It is obvious that people do what they see as being in their best interests. So, why am I bothering with it? Because appealing to self-interest works. It is the ‘What’s in it for me?’...
Instructional Video5:09
Curated Video

The Power of the Word 'Because' in Influence and Persuasion

10th - Higher Ed
Psychologist Ellen Langer and her colleagues did a simple experiment. In it, she showed the power of the word ‘because’ to trigger compliant behavior.
Instructional Video7:38
Curated Video

Peer Pressure: The Awesome Power of Social Proof

10th - Higher Ed
Humans feel a deep need to fit in, to conform. The harder the choice we face, the more we defer to others. I call this the ‘eight-out-of-ten-cat-owners’ effect. Psychologists call it Social Proof.
Instructional Video6:25
Curated Video

Use the Power of Scarcity with Integrity

10th - Higher Ed
Have you ever wondered why special offers have deadlines, and countdown timers have become ubiquitous on internet shops? This is what I call the ‘sale-must-end-on-Sunday’ principle, which works on our fear of missing out, due to...
Instructional Video3:29
Curated Video

Getting Agreement by Slicing up the Pie

10th - Higher Ed
It’s a thankless task trying to get an agreement from someone who disagrees with you. It is far easier to start from a base of agreement. It’s a bit like slicing up a pie.
Instructional Video6:46
Curated Video

The Jiminy Cricket Effect: Cognitive Dissonance and the Urge for Consistency

10th - Higher Ed
Conscience is an inner voice that tells us what is right and what is wrong. When we are about to do something that is inconsistent with our conscience, we feel uneasy about. That feeling of unease is what psychologists call “cognitive...
Instructional Video6:08
Curated Video

Momentum: How to Make it Easy for them to Say 'Yes'

10th - Higher Ed
An important part of influence is making it as easy as possible for someone to comply. And there are two great techniques from the world of time management to generate momentum and make it easy for them to say yes.
Instructional Video6:19
Curated Video

The Core of Influence & Persuasion: Ethos, Logos, and Pathos - Character, Reason, and Emotion

10th - Higher Ed
The earliest thinker in the Western tradition whose ideas about influence and persuasion come down to us was Aristotle. He asserted that we need three things to build a persuasive argument: ethos, logos, and pathos. In English, these...
Instructional Video6:46
Curated Video

Get a Favor: How to Get Someone to Help you or Do You a Favor

10th - Higher Ed
We often need other people to do something for us. But we don’t necessarily have the authority to tell them to do it, or to ask them and expect them to comply. This is where influence is at a premium. You need to combine some long-term...
Instructional Video5:29
Curated Video

How to Change Someone's Mind

10th - Higher Ed
You really do need to bring all of your influencing and persuasion skills to bear if you want to change someone’s mind. So, in this video, I’ll share my top ten tips.
Instructional Video13:30
Curated Video

Influencing and Persuading - Negotiation Tools

10th - Higher Ed
Arguably, negotiation is a structured process where each party is influencing and persuading the other to get the outcome they desire. I think there's more to negotiation than this. But influencing and persuading are certainly a big part...
Instructional Video11:41
Curated Video

Ethos: the Importance of Character in Influence & Persuasion

10th - Higher Ed
Before anyone will listen to your efforts to persuade them, they will first ask: ‘why should I listen to you?’ What they care about here is your ethos: your character.
Instructional Video9:40
Curated Video

How to Influence by Making People Feel Good

10th - Higher Ed
People are far more likely to do what you ask, to accept your point of view, or help you out if they like you and you make them feel good. So, liking is one of the keys to influence and persuasion. So, how can you get people to feel good...
Instructional Video11:42
Curated Video

Matching & Mirroring: How to Influence by Building Rapport

10th - Higher Ed
In a way, Rapport is an example of Reciprocation – which we looked at in the last video. However, it is about the reciprocation of movement and posture, gesture and expression, and words and speech. And, it will introduce us to the key...
Instructional Video13:01
Curated Video

Rhetoric: The Golden Key to Verbal Persuasion

10th - Higher Ed
People have been persuading one another with their speech for as long as we have records. In many different cultures, aspiring lawyers, administrators, and politicians would have learned the science of rhetoric, of using language...
Instructional Video2:36
Global Ethics Solutions

Sensibilisation aux pots-de-vin et à la Corruption Accepter les cadeaux et l'hospitalité dans le contexte du travail (Accepting Gifts and Hospitality in the Workplace)

Higher Ed
Quelles sont les lignes éthiques pour accepter les cadeaux et les marques d’hospitalité dans le contexte du travail? Souvent, les cadeaux et les marques d’hospitalité sont utilisés pour influencer une décision d’achat, un échange quid...
Instructional Video2:34
Curated Video

Revising Writing

3rd - Higher Ed
This video discusses the purpose of, and techniques for, revising writing.
Instructional Video3:57
Curated Video

The Rhetoric Wars

12th - Higher Ed
Intellectual historian Quentin Skinner (QMUL), describes the tensions between the Renaissance's rhetorical culture and the Scientific Revolution’s pursuit of absolute truth.
Instructional Video4:01
Curated Video

Elements of an Argument

3rd - Higher Ed
A video entitled “Elements of an Argument” which explains the key components of a strong argument.