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Unit Plan
Northshore School District

American Voices and Their Audiences

For Students 11th - 12th Standards
Those new to teaching an AP level language and composition prep course and seasoned veterans will find much to treasure in a unit that is designed to help young language scholars develop the skills they need to analyze the language...
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Lesson Plan
1
1
Dream of a Nation

Creating Awareness through Action Oriented Writing and Research

For Teachers 8th Standards
Middle schoolers aren't too young to feel strongly about politics, social issues, consumer rights, or environmental problems. Demonstrate the first steps toward social change with a project about action-oriented writing. Eighth graders...
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Lesson Plan
1
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Utah Education Network (UEN)

Classical Appeals and War Speeches

For Teachers 7th - 12th Standards
Discuss classical appeals of rhetoric through the speeches of Winston Churchill and FDR. Learners read, annotate, and analyze the speeches by the men before using a graphic organizer to track the use of ethos, pathos, and logos. 
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Lesson Plan
K20 LEARN

Words Before Blows: Julius Caesar

For Teachers 10th Standards
Scholars examine how Brutus and Mark Antony employ ethos, pathos, and logos in their speeches to persuade the angry crowd in Act 3, scene 2 of William Shakespeare's tragedy, Julius Caesar. To set the stage, groups first identify the...
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Lesson Plan
K20 LEARN

Friends, Romans, Countrymen, Lend Me Your Emotions: Julius Caesar

For Teachers 9th - 10th Standards
Scholars, high schoolers, class members! With the help of this lesson, you too can identify the three persuasive appeals (ethos, pathos, and logos) the characters in William Shakespeare's tragedy Julius Caesar used to convince their...
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Lesson Plan
K20 LEARN

Ethos, Logos, Pathos: Persuading Your Audience

For Teachers 10th - 11th Standards
Ethics, emotion, reason—scholars investigate advertisers' persuasive techniques to attract buyers. After examining the techniques used in infomercials, writers craft a persuasive essay on a topic of their choice.
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Study Guide
Penguin Books

A Teacher's Guide to the Signet Classic Edition of Mark Twain's The Prince and The Pauper

For Teachers 6th - 12th Standards
Imagine how the world would be different if all diplomats' children were required to serve in the military. Or if all high school graduates were required to do two years of community service before post-secondary education. A 30-page...
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Lesson Plan
National Endowment for the Humanities

Frederick Douglass’s Narrative: Myth of the Happy Slave

For Teachers 9th - 12th Standards
The firsthand accounts of what it was like to be an enslaved person in the mid-1800s riveted a nation and the issue ultimately led to civil war. Using excerpts from Frederick Douglass's autobiography, budding historians examine what it...
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Handout
Aurora City School District

Do Not Try to Kid a Kidder: The Art of Persuasion

For Students 9th - 12th Standards
The power to convince others of your argument lies in your knowledge of rhetoric! A thorough packet covers the basics of persuasion, including logical appeals and fallacies, and applies strategies to letters to the editor,...
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Handout
Read Write Think

Persuasive Techniques in Advertising

For Students 9th - 12th Standards
Ever wonder if that miracle product in the commercial is really a miracle? Chances are, the only miraculous part is how many people the advertisers are able to convince to buy it! Class members look over short descriptions of techniques...
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Unit Plan
ReadWriteThink

Analyzing Famous Speeches as Arguments

For Teachers 9th - 12th Standards
A speaker, a message, an audience. After analyzing these elements in Queen Elizabeth's speech to the troops at Tilbury, groups analyze how other speakers use an awareness of events, and their audience to craft their arguments....
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Lesson Plan
Prestwick House

Reading Nonfiction: Analyzing Joseph McCarthy's "Enemies from Within" Speech

For Teachers 11th - 12th Standards
Looking for a activity that teaches class members how to analyze nonfiction? Use Joseph McCarthy's famous "Enemies from Within" speech as a instructional text. Worksheet questions direct readers' attention to the many historical...
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Lesson Plan
Dream of a Nation

Read, Watch, Write for Pathos, Logos and Ethos

For Teachers 9th Standards
Encourage your young citizens to make a difference. Using Tyson Miller's Dream of a Nation: Inspiring Ideas for a Better America as a starting point, class members watch documentaries, investigate issues, and then write letters to...
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Lesson Plan
ReadWriteThink

Persuasive Techniques in Advertising

For Teachers 9th - 12th Standards
Help your 21st century learners develop their media smarts with this resource that has them examine the persuasive techniques advertisers use to influence specific demographics and then to use these techniques to craft their own ads.
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Handout
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Ohio Literacy Resource Center

Arguing with Aristotle Ethos, Pathos, Logos

For Teachers 11th - Higher Ed
Introduce your classes to the Art of Rhetoric with a lesson that focuses on Aristotle's persuasive appeals and how they have been used, both ethically and unethically, to influence opinion.
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Lesson Plan
6
6
Curated OER

Ethos, Logos, and Pathos in Civil Rights Movement Speeches

For Teachers 7th - 8th Standards
Examine three speeches while teaching Aristotle's appeals. Over the course of three days, class members fill out a graphic organizer about ethos, pathos, and logos, complete an anticipatory guide, read speeches by Martin Luther King Jr.,...
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PPT
Curated OER

Effective Persuasion: Developing Persuasive Arguments

For Teachers 8th - 12th
Use research to strengthen a persuasive argument. Examples of ethos, logs, and pathos are presented, and learners discuss how using research can improve one's argument. Pair this presentation with an example persuasive piece to point out...
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Lesson Plan
Curated OER

The Art of Advertising

For Teachers 7th - 12th
Get your class thinking about advertising with this lesson plan. Over the course of 15 days, your class will discuss advertising techniques, study the concepts of pathos, logos, and ethos, and analyze the persuasive techniques of...
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Organizer
Curated OER

Worksheet 7: Print Advertising

For Students 7th - 12th
Use this versatile, cross-curricular graphic organizer to demonstrate the power of words in advertising. Scholars analyze print advertisements, identifying parts of the ad that stand out. This could include color, celebrity endorsement,...
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Worksheet
Curated OER

Advertising Analysis

For Students 10th - 12th
In ten questions, this advertising analysis worksheet addresses audience, persuasive techniques like logos, pathos, and ethos, as well as the purpose of the commercial. This is useful as homework while watching television, and it applies...
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Lesson Plan
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Southern Nevada Regional Professional Development Program

Common Core Reading Standards: Understanding Argument

For Teachers 9th - 10th Standards
What does your class know about logical fallacies? They can find out quite a bit and practice identifying logical fallacies if you follow the steps and use the resources provided here! After reviewing ethos, pathos, and logos, ask small...
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Lesson Plan
Curated OER

Persuasive Writing and Speaking

For Teachers 9th - 12th
Rhetorical appeals (pathos, logos, and ethos) are the focus of a series of exercises that asks class members to brainstorm topics for persuasive speeches, groups to craft a persuasive speech about one of the topics, and individuals to...
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PPT
Curated OER

Humor, Rhetoric, and Prose Styles

For Teachers Higher Ed
A handful of quotes are presented in these slides referencing writing and rewriting. Learners will be encouraged by well-known writers to practice, grow and refrain from perfectionism. Quotes also reference how to write for your audience...
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Lesson Plan
Curated OER

Cultural Logo Design

For Teachers 9th - 12th
Students create a logo design to express their own identity. In this logo design lesson, students list ten words to describe who they are and choose two of them to use in a logo. Students draw images and choose various forms of...