ReadWriteThink
Critical Media Literacy: Commercial Advertising
Commercial advertising—we can't get away from it, but do we realize just how often we are being advertised to? With this lesson plan, scholars analyze mass media to identify how its techniques influence our daily lives. Learners browse...
University of the Desert
Fact and Opinion within the Media
How can the media foster cultural misunderstandings? These activities encourage learners to distinguish between fact and opinion in the media
Curated OER
Understanding the Influence of the Media
Critically analyze advertising techniques, such as circular reasoning, bandwagon, testimonial, and repetition, with worksheets that effectively discuss and illustrate how the media aims to influence.
Media Smarts
Kids, Alcohol and Advertising - Interpreting Media Messages
Young scholars investigate the importance of branding and messaging, especially as they relate to party products like alcohol.
Media Smarts
Bias
See how bias operates firsthand. Half of the class reads one article while the other half reads another article on the same event. The obvious differences emerge when the two sides talk about their observations though. Several handouts...
Learning for Justice
Beauty is Skin Deep
If you are in need of a lesson on tolerance or the impact of media, this plan could be useful. The class begins with a brainstorming session in which they reflect on their own experiences with bias based on appearance. Next, they...
Curated OER
Fact and Opinion Lesson Plan
How are fact and opinion different? Middle schoolers explore fact and opinion and write articles pertaining to a football match, eliminating all opinion statements in order to focus on the facts. Then they discuss bias in the media....
Curated OER
American Media: Addicted to Scandal?
Students examine media coverage of George W. Bush's refusal to answer questions regarding past illegal drug usage in the 1999 campaign. They consider the role of rumor, scandal, audience and relevance in political media coverage.
Curated OER
Media Bias
Students analyze mass media to analyze media bias. For this media bias lesson, students read example situations and definitions about media bias. Students read and discuss how to be aware of media bias.