This instructional activity introduces students to the effects of magnetic fields in matter addressing permanent magnets, diamagnetism, paramagnetism, ferromagnetism, and magnetization. First students must compare the magnetic field of a solenoid to the magnetic field of a permanent magnet. Students then learn the response of diamagnetic, paramagnetic, and ferromagnetic material to a magnetic field. Now aware of the mechanism causing a solid to respond to a field, students learn how to measure the response by looking at the net magnetic moment per unit volume of the material.