Saucony CEO Puts His Foot Down on Loyalty

High schoolers explore the concept of entrepreneurship. In this entrepreneurship lesson, students read an article about a small shoe company who manages to compete with the show giants. High schoolers discuss why this small shoe company has found success. Students discuss another small company that has managed to compete with its giant counterparts.

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Resource Details
9th - 12th
Social Studies & History
1 more...
Resource Type
Lesson Plans