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Lesson Plan
Curated OER

Design Your Own Cereal Box

For Teachers 6th - 9th
Learners explore the ways in which media messages work and the ways in which consumers are targeted.
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Lesson Plan
Curated OER

What Difference Does A Name Make?

For Teachers 9th - 12th
Students view the film The Persuaders that discuss the perspective and spin of language use for a variety of issues. They discuss the career of Frank Luntz, a man that runs focus groups to determine how to advantageously phrase issues in...
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Lesson Plan
Curated OER

Advertising – Does it Affect Our Purchasing Descisions?

For Teachers 9th - 12th
High schoolers consider the power of advertisements. In this consumerism lesson, students dicuss advertising techniques, advertising regulations, and analyze advertisements. High schoolers also complete and evaluate and ad count actvitiy.
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Assessment
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Achieve

Task: Storage Sheds

For Students 7th - 10th Standards
Bridge the gap between mathematics and Career Technical Education. Pupils research the cost associated with building storage sheds and analyze possible profit. They build scale models and determine if building and selling the sheds is a...
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Lesson Plan
Curated OER

Made You Look

For Teachers 9th - 12th
Young scholars spend some time in the world of marketing and advertising by analyzing and creating slogans and campaigns geared toward adolescents. Students work with a partner to create their design and share with the class
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Lesson Plan
Curated OER

Busting the Tobacco Ads.

For Teachers 5th
Fifth graders recognize that tobacco companies target young people with their advertisements. In this tobacco lesson, 5th graders understand why tobacco companies target youth. Students define the word adbuster and create adbusters to...
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Lesson Plan
Curated OER

Peanut Butter Broccoli - Creating New Produce Through Genetic Selection

For Teachers 5th
Fifth graders understand that traits are inherited and change over time. In this physical traits lesson, 5th graders compare produce items for similar traits. Students create large graphs to show their results. Students discuss genetic...
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Lesson Plan
Curated OER

Whites, Blacks and the Blues

For Teachers All
This lesson enables students to explore and measure the distance between blacks and whites in the past and present United States. By thinking about the intersections of whites, blacks, and others around the blues, students will deepen...
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Lesson Plan
Curated OER

Similar Figures

For Teachers 9th - 12th Standards
Your class will use a TI calculator to drag vertices of rectangles and triangles to observe what happens to ratios of pairs of sides within each figure. They will apply the definition of similarity to identify similar shapes. The lesson...
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Lesson Plan
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Council for Economic Education

Economic Data Lesson: Economic Policy Options

For Teachers 9th - 12th Standards
Can you make decisions that will impact millions of people around the nation? Scholars research the role of the Federal Reserve, and its Chairman, on the economic outlook of the country. They analyze current trends in unemployment,...
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Lesson Plan
California Department of Education

What’s A Hot Job?

For Teachers 10th Standards
What jobs are the next best thing? Curious career scholars explore their options in lesson three of a five-part series. Pupils research job trends and labor statistics before discussing the factors that influence occupation trends. 
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Lesson Plan
Curated OER

Media Awareness: Helping a Product Cross the Finish Line

For Teachers 5th - 8th
Students develop critical thinking skills to understand and create advertisements.  In this journalism lesson, students analyze the elements necessary for effective advertisements and work in cooperative groups to create and present...
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Lesson Plan
Curated OER

Seeking a Balance in International Trade: Pacific Rim Import-Export Transactions Activity

For Teachers 12th
Twelfth graders explain the concepts of marketing, comparative advantage and the uses of monetary policy to affect markets.
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Lesson Plan
Curated OER

From Bolls to Bolts

For Teachers 5th
Fifth graders explore the economic effects of the colonization of North America. In this Social Studies lesson, 5th graders examine the economic  and cultural results that occurred due to North America entering the market. Students...
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Lesson Plan
Curated OER

Smoking: The Truth Unfiltered

For Teachers 6th - 12th
Students view a PSB "In the Mix" documentary about smoking and tobacco abuse prevention. They discuss the video, identify the physical risks and effects of smoking and analyze smoking advertisements for marketing techniques.
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Lesson Plan
Council for Economic Education

Did You Get the Message?

For Teachers 3rd - 8th
Students investigate how advertising gets the buyer's attention and how it influences buying decisions. They then create a print ad for "Burp Cola" and for one of their favorite books.
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Lesson Plan
Curated OER

Source Search: Agricultural Products

For Teachers 7th - 9th
Farmers just farm, right? Find out how important agricultural products are to our modern society. Learners will explore the foods, textiles, and fuels made from industrial farm goods. They'll also explore the idea of choosing an...
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Lesson Planet Article
Curated OER

The Reading Boost: How Technology Bolsters Literacy

For Teachers 3rd - 7th
Online technologies can foster increased reading comprehension and motivate learning.
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Lesson Plan
Curated OER

Energy At Play

For Teachers 4th - 8th
If you can find Tinker Toys™, then this may be a fun assignment for your physical science class. Using the construction set and a few other toys, they examine the forces involved when it they are being played with. For each, they...
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Unit Plan
profitt.gatech.edu

Effective Communication: Listening, Speaking, Writing, Interpreting

For Teachers 7th - Higher Ed Standards
Help young learners become active listeners and strong public speakers with a set of activities that range from paraphrasing, to discussions, and self-reflection. Additionally, the lessons address social media skills and non-verbal...
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Lesson Plan
Scholastic

Presenting Persuasively (Grades 9-12)

For Teachers 9th - 12th Standards
As a review of persuasive techniques, groups develop a one-sentence slogan designed to entice others to purchase a produce or adopt a point of view. The group then craft a storyboard for a commercial for their product.
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Lesson Plan
Curated OER

How did Geography Affect the Economy of the Colonies

For Teachers 8th
Eighth graders examine the impact of geography on a region. In this geography lesson, 8th graders study the themes of geography. Students write an open response to a question.
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Lesson Plan
Curated OER

The Nestle Scandal

For Teachers 6th - 8th
Middle schoolers read an article about the use of breast milk and formula milk in developing countries and answer comprehension questions. In groups, they recall facts from the article and discuss how Nestle is being boycotted in certain...
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Lesson Plan
Curated OER

Stopping Deforestation in the Amazon: A Publicity Campaign

For Teachers 9th - 12th
Students investigate the environment by designing a group project.  For this ecology lesson, students identify the man made threats to the Amazon while reading environmentally conscience vocabulary terms.  Students collaborate in groups...