Instructional Video4:35
TED-Ed

TED-Ed: What Aristotle and Joshua Bell can teach us about persuasion - Conor Neill

Pre-K - Higher Ed
Imagine you are one of the world's greatest violin players, and you decide to conduct an experiment: play inside a subway station and see if anyone stops to appreciate when you are stripped of a concert hall and name recognition. Joshua...
Instructional Video4:40
TED-Ed

What Aristotle and Joshua Bell Can Teach Us About Persuasion

9th - 12th
What does it take to persuade people? Aristotle has famously summarized rhetoric as three means of persuasion: logos, ethos, and pathos. Watch as these elements are explained in detail, and prompt your class to consider how to build the...