Challenge scholars to speak up about a topic by creating a public service announcement or social media blitz about an issue they feel passionate about. Have them research their issues, then decide the best way to take their messages to...

Students investigate the differences between advertisements and public service announcements. They monitor their own reactions to educational messages as they pertain to warning about specific dangers and apply this to target audiences.

Students use information already gathered on a specific public health issue to create a public service message in the form of a bookmark. They consult multiple sources to compile sufficient information to create the public service...

Students investigate the Transit of Venus and create and produce a public service commercial promoting the Transit of Venus and providing information about its safe viewing.

High schoolers deconstruct advertising messages by analyzing parody ads and exploring the purpose of satire. Then they create their own parodies based on real ads discussed in class. A creative activity to extend any study of media,...

Students compare different cartoons dealing with social or political issues. They discuss the cartoons as a class. They create their own cartoon with their own message and shares them with the class.

Critical thinking and social justice are central themes for this resource on bias and crime in media. The class views and discusses an incisive PSA that highlights assumptions based on race. Small groups read newspaper opinion pieces...

Young scholars are introduced to how to use the internet and send emails. In groups, they work together to send emails to other students around the world. To end the lesson, they read their emails to the class and respond to their...

Fifth graders recognize that tobacco companies target young people with their advertisements. In this tobacco lesson plan, 5th graders understand why tobacco companies target youth. Students define the word adbuster and create...

Explore the newspaper as a unique entity with a detailed and extended unit. The unit requires learners to consider the newspaper's role in democracy, think about ethics, practice writing and interviewing, and examine advertising and news...

Help your 21st century learners develop their media smarts with this resource that has them examine the persuasive techniques advertisers use to influence specific demographics and then to use these techniques to craft their own ads.

Students study political cartoons by Dr. Seuss. They create their own political cartoons on a current event.

Students compare cyberpals and face to face friends. They explain that a cyberpal is still a stranger. They recall that private information should not be given to anyone in cyberspace without permission of a parent of teacher. Students...

students research varied aspects of car design, and create a new design for the exterior body of a car. Students conduct Internet research, respond to writing prompts, and analyze, evaluate and synthesize information from multiple...

Students develop final versions of their position papers and add them to the school's web pages for review and feedback.