Fourth graders read "Starting a Business" and answer the question: "How could you design an ad to let the community know about the business described in the story?" Then, they illustrate a written ad that could be posted in the...

Help young learners become active listeners and strong public speakers with a set of activities that range from paraphrasing, to discussions, and self-reflection. Additionally, the lessons address social media skills and non-verbal...

This New York Times "Learning Network" activity poses 11 questions on an article and video about commercial branding and marketing on college campuses. The related article, "On the Market: Thinking Critically About Advertising", is...

Students study about the most widely reported stock market indicator by the news media, the Dow or DJIA, short for Dow Jones Industrial Average. They complete a table that divides these 30 companies into different industry groups.

Encourage practice of the English language with this scenario. English language learners read the passage provided and discuss the questions in small groups. 

Students practice finding stock symbols by company, industry, and country. Stock symbols are necessary to find company information such as stock charts, news, and financial data on the Internet.

Fourth graders implement real life application of money, problem solving, economics, and consumer awareness.  In this three week economics unit, 4th graders operate a business, write checks, balance accounts, and market their...

First graders read the book The Great Pet Sale to learn about economics and advertisements. In this economics lesson plan, 1st graders read the book The Great Pet Sale and define related vocabulary words. Students compare prices to find...

Corn stalks and pumpkins, caramel apples and cider, falling leaves and brisk nights. There are a few of autumn's favorite things. But how safe is that unpasteurized cider bought at the roadside stand? Young researchers investigate the...

Students define the word entrepreneur as they create a business. In this economics lesson, students understand the elements of creating a successful business and record them. Students create a commercial for their businesses.

Students examine the popularity of cartoon characters in marketing strategies. They work on developing their own cartoon characters that could be used for a licensing plan.

The student will recognize different information sources. 2. The student will use a telephone book as a resource for locating agricultural businesses and people with agriculture-related jobs.Discuss the purpose of the phone book, and...

Students brainstorm ways in which to properly introduce themselves to their supervisor. Using a word processing program, they use a business letter format to write their letter and have a classmate review it. They share their letter to...

Students examine the four sectors of society. They identify each business in the community as either a nonprofit, for-profit or governmental business. They discuss the importance of each sector to the community.

Students examine the life and work of P.T. Barnum. They discover his advertising techniques and business practices. They examine his use of people with disabilities for amusement.

Fourth graders become familiar with the ways people exchange goods and services. For this spending money lesson, 4th graders listen to a chapter from Henry and Beezus and record Henry's earnings and money spent. Students use correct...

Students role play as a consulting firm that has been hired to research various countries and determine if and how the Pedal Power bicycle company should sell its bicycles abroad.

In this junk mail instructional activity, students read the article, answer true and false questions, complete synonym matching, complete phrase matching, complete a gap fill, answer short answer questions, answer discussion questions,...

What's another word for paraphrasing? Ask your pupils to put their minds to work in order to replace underlined words in a series of sentences with appropriate synonyms.

In this ESL instructional activity, learners first read or listen to a text about the Adidas and Reebok companies. Students complete 8 pages of comprehension exercises. Included are vocabulary, questions, completing sentences,...

For this Argentina beef worksheet, students read the article, answer true and false questions, complete synonym matching, complete phrase matching, complete a gap fill, answer short answer questions, answer discussion questions, write,...

In this English worksheet, students read "Google First 100 Billion Dollar Brand," and then respond to 1 essay, 47 fill in the blank, 7 short answer, 20 matching, and 10 true or false questions about the selection.

For this English worksheet, students read "Time Warner Picks New President," and then respond to 47 fill in the blank, 7 short answer, 20 matching, and 8 true or false questions about the selection.