Lesson Plan
Curated OER

The Selling of the Taj Mahal or Osaka Castle

For Teachers 8th - 12th
Students practice their marketing skills. In this historical sites lesson, students select and research historical sites in the world that they market and attempt to sell to a businessman.
Worksheet
Curated OER

Goblin Market Theme of Sin

For Students 9th - Higher Ed
In this reading comprehension worksheet, students respond to 4 short answer and essay questions based on themes in "Goblin Market." Students may also complete their choice of 3 reading activities suggested.
Worksheet
Curated OER

Goblin Market Theme of Violence

For Students 9th - Higher Ed
In this reading comprehension worksheet, students respond to 4 short answer and essay questions based on themes in "Goblin Market." Students may also complete their choice of 3 reading activities suggested.
Worksheet
Curated OER

Goblin Market Theme of Drugs and Alcohol

For Students 9th - Higher Ed
In this reading comprehension worksheet, students respond to 3 short answer and essay questions based on themes in "Goblin Market."  Students may also complete their choice of 3 reading activities suggested.
Lesson Plan
Curated OER

Pitching Patriotism

For Teachers 6th - 12th
Students analyze the use of color, images and type used in print advertising, then "pitch" a company. They, in groups, brainstorm products and services of companies that may be affected by the war in Iraq.
Lesson Plan
Curated OER

Watching the Watchers

For Teachers 6th - 12th
Students identify, explore, and analyze the effects of their daily exposure to advertising.
Lesson Plan
Texas Instruments

Areas of Regular Polygons and Circles

For Teachers 9th - 12th Standards
Learners explore area of polygons and regular polygons in this math instructional activity. They calculate the area of several polygons using Cabri Jr. and analyze shapes and write formulas to solve for the area.
Lesson Plan
Texas Instruments

Points, Lines, and Planes

For Teachers 9th - 12th Standards
Young scholars solve problems dealing with points, lines and planes. For this geometry lesson, students differentiate between parallel lines and planes. They find the intersection of lines and planes.
Lesson Plan
Curated OER

Watch Your P' and Q's

For Teachers 9th - 12th Standards
Pupils solve polynomial functions by graphing. They factor rational expressions to find the roots of the equation and apply the rational zero theorem to find the zeros of a polynomial.
Writing
Curated OER

Global News: The Changing Face of Reading

For Students 7th - 12th
A current and engaging informational text with some superb scaffolding activities, this six paragraph article discusses the release of the iPad from Apple, eBooks, and the history of reading and writing materials. After reading the...
Writing
Curated OER

Is TV Stronger Than Ever, or Becoming Obsolete?

For Students 7th - 12th
The New York Times offers of two articles and two summaries for learners to consider. They read each article and then post a blog response to each of the seven related questions. The topic of the articles asks the question; Is TV...
Lesson Plan
Curated OER

Algebra 1: Slope as Rate

For Teachers 7th - 9th
Students solve problems with slopes. In this algebra lesson, students identify the slope of a line and relate it to the rate of change.  They graph their lines on the TI and observe changes in the lines.
Lesson Plan
Curated OER

Self-Promotion

For Teachers 6th - 8th
Students create "assemblage boxes" displaying representations of themselves and the importance they see in their own lives. This middle school level lesson emphasizes the art of American artist Sarah Goodridge who has success in the...
Lesson Plan
Media Smarts

Selling Obesity

For Teachers 7th - 10th
Learners examine health issues that are associated with our fast food culture, and the advertising of it. They begin with a snack-food survey to assess their own eating habits. Pupils are encouraged to think critically throughout the...
Lesson Plan
Curated OER

Trapezoid and Midpoint Rule

For Teachers 9th - 11th
Students solve problems of area using the trapezoid and midpoint rule. In this calculus lesson, students take the derivative of the functions as they approximate the area under a curve. They calculate the exact area using the area formula.
Lesson Plan
Curated OER

Proportionality in Tables, Graphs, and Equations

For Teachers 9th - 11th
Students create different methods to analyze their data. In this algebra instructional activity, students differentiate between proportion and non-proportional graph. They use the TI-Navigator to create the graphs and move them around to...
Lesson Plan
Curated OER

Position and Piecewise Velocity

For Teachers 9th - 10th
Students solve piecewise functions. For this precalculus lesson, students model real life scenarios using velocity and piecewise. They create velocity graphs and find the beginning and end position of an object.
Lesson Plan
Curated OER

Slope and Tangent

For Teachers 9th - 11th
Students differentiate between the slope and the tangent of the horizontal. For this precalculus lesson, students examine slopes created by tangent lines. They observe the angle formed using properties of the unit circle.
Lesson Plan
Curated OER

If You Build It, They Will Come

For Teachers 11th - 12th
Students, in groups, develop a new sports team, design a multi-use stadium for the team, and promote a special event at the stadium.
Lesson Plan
Curated OER

Creating a Commercial

For Teachers 9th - 12th
Students investigate the world of advertising and video production by creating their own commercial.  In this advertising lesson, students discuss a fictitious product which they create an advertising campaign for.  Students...
Lesson Plan
Curated OER

Cost Of Cool

For Teachers 9th - 12th
Students explore how marketers use the idea of "cool" to sell clothing and accessories, and become aware of their own attitudes and perceptions about what is cool. They become aware of what motivates them to buy certain things
Lesson Plan
Curated OER

Taking a Closer Look (Critical Viewing)

For Teachers 6th - 12th
Students explore persuasive writing in advertisements. In this advertisements lesson, students evaluate tobacco advertisements for persuasion techniques. Students then create a counter advertisement against smoking.
Lesson Plan
Curated OER

It's On Sale

For Teachers 1st
First graders read the book The Great Pet Sale to learn about economics and advertisements. In this economics lesson plan, 1st graders read the book The Great Pet Sale and define related vocabulary words. Students compare prices to find...
PPT
Curated OER

Psychographics

For Teachers 9th - Higher Ed
This advertising PowerPoint displays the Values and Lifestyle program of target audiences. It lists the attributes of each audience group such as: Survivors, Sustainers, Belongers, Emulators, I-Am-Me, Experiential, Societally Conscious,...

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