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Quick Mba: Marketing Research

For Students 9th - 10th
An in-depth site on marketing research. Discusses what marketing research is, the steps in the marketing research process, types of research methods to use, data collection methods, and much more!
Activity
TeachEngineering

Teach Engineering: Green Marketing

For Teachers 3rd - 8th
Students learn basic marketing concepts and use professional marketing techniques to compose an advertisement for a hybrid vehicle. In the process, they learn the principles of comparative analysis.
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Virginia Military Institute Archives: Battle of New Market, May 15, 1864

For Students 9th - 10th
A wealth of information about the role of the cadets of Virginia Military Institute at the Battle of New Market. Read a description of the battle, find a timeline of the cadets' actions leading up to the battle, and read biographies of...
Lesson Plan
iCivics

I Civics: The Market Economy

For Teachers 9th - 10th
This lesson plan teaches the basics about the market economy, including the relationships between consumers and producers, supply and demand, and profit and incentive. Students learn six traits of a market economy, compare the market...
Lesson Plan
Council for Economic Education

Econ Ed Link: What Inefficiencies Lurk in Rent Controlled Housing Markets?

For Teachers 9th - 10th
Imagine that you've just graduated from college and have been offered a position with a firm in New York City. You can't wait to start living in your own apartment! Explore the housing market and how it works.
Handout
Biz Move

Biz Move: Small Business Marketing Solutions

For Teachers 9th - 10th
This site provides an overview of the marketing field. Read about the various aspects of marketing.
Lesson Plan
Council for Economic Education

Econ Ed Link: Old Toy New Market

For Teachers 3rd - 5th
Students explore the LEGOLAND theme parks and demonstrate an understanding of how new markets can be created and that cultural and social differences can affect these markets.
Lesson Plan
Constitutional Rights Foundation

Constitutional Rights Foundation: Free Markets and Antitrust Law

For Teachers 9th - 10th
Lesson in economics and democracy in which students study and analyze Adam Smith's concept of free market mercantilism and determine how it would apply to government interventions today. Includes text, questions for study, resources for...
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US Environmental Protection Agency

Epa: Clean Air Markets Program

For Students 9th - 10th
Market-based regulatory programs designed by the EPA, with information for consumers and industry cap-and-trade policies, Clean Air Act, and other government-sponsored efforts to reduce air pollution.
Unit Plan
BBC

Bbc World Service: Figure It Out: Math and the Money Market

For Students 9th - 10th
The learning activity investigates how math can be used in the real world. The resource shows examples of how math can be used in the stock market.
Article
The Balance

The Balance: An Introduction to the Financial Markets

For Students 9th - 10th
This article explains what the different types of financial markets are, including stocks, bonds, commodities, and derivatives, as well as what the functions of financial markets are.
Unit Plan
CommonLit

Common Lit: "The Market Square Dog" by James Herriot

For Students 5th - 6th
A learning module that begins with "The Market Square Dog" by James Herriot, accompanied by guided reading questions, assessment questions, and discussion questions. The text can be printed as a PDF or assigned online through free...
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Business plans.org: Marketing Plan

For Students 9th - 10th
This article discusses the information necessary to write a marketing plan. The concepts discussed include: generic strategies and strategies for pricing, distribution, promotion, advertising, and market segmentation.
Lesson Plan
Council for Economic Education

Econ Ed Link: Stock Market Price History

For Teachers 9th - 10th
Each of us seek to make wise investment decisions that will make our money grow. Unfortunately, we cannot predict the future, but the past can give us a window to understanding the risks and rewards of investing in the stock market. This...
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Other

The Mint: The Stock Market: Risks and Rewards

For Teachers 9th - 10th
This lesson teaches students the importance of the stock market, how to read and interpret reports, and how to track different stocks.
Lesson Plan
Khan Academy

Khan Academy: Lesson Summary: Changes in Foreign Exchange Markets & Net Exports

For Students 9th - 10th
In this lesson summary review and remind yourself of the key terms and graphs related to how changes in foreign exchange markets affect net exports in each country. This resource is designed as a review for the AP Macroeconomics Test or...
Primary
University of Florida

Baldwin Library: This Little Pig Went to Market

For Students Pre-K - 1st
A scanned copy of the 1880 publication of This Little Pig Went to Market by Frederic Edward Weatherly, a fairy tale book for children.
Lesson Plan
Teachnology

Teachnology: Stock Market Teaching Theme

For Teachers 9th - 10th
The educational resource consists of lesson plans on how to teach learners about the stock market. Lesson plans and tutorials are included.
Activity
Other

A Practical Guide for Developing Marketing Brochures

For Students 9th - 10th
This site provides a guide to creating a marketing brochure. Includes information on developing the theme, objectives, copy, design, layout, audience, objectives, and design mechanics of your brochure.
Lesson Plan
Schools of California Online Resources for Education

Score: Latin American Marketing Project

For Teachers 9th - 10th
This site from Score provides information on the global marketplace. This is a unit where students are grouped to find out the best Latin American country to introduce a new fast food business. Site is very well outlined and includes...
Unit Plan
McGraw Hill

Mc Graw Hill Higher Education: Marketing

For Teachers 9th - 10th
This site from McGraw-Hill Higher Education provides information on the various tasks involved in the physical distribution process.
Lesson Plan
Khan Academy

Khan Academy: The Market for Loanable Funds Model

For Students 9th - 10th
This study resource will help students understand, and create, graphs that are critical skills in macroeconomics. This article reviews the loanable funds model. This resource is designed as a review for the AP Macroeconomics Test or a...
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Other

Perking Up Your Packaging: Small Business Marketing: Business Town

For Students 9th - 10th
This site goes into the importance of product packaging. Gives specific examples, and detailed reasoning.
Handout
Thinkport Education

Thinkport: Designing a Healthier, Happier Meal: Fast Food Marketing

For Students 9th - 10th
Find out how many fast food companies invest in advertising to convince consumers to buy their products.

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