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Convince Me!
Students analyze advertisements meant to persuade a reader to purchase a certain product or service to find out what stands out about the ad or what it is about the ad that persuade readers. They complete an analysis chart, and discuss...
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Analyzing Advertising Techniques
Pupils study hyperbole and imagery in advertising. In this advertising techniques instructional activity, students identify hyperbole and imagery in print advertisements.
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Recognizing Advertising Techniques
Students explore advertising techniques. In this media awareness instructional activity, students read articles about foods and their links to childhood obesity. Students also discuss propaganda techniques that advertisers use to sell...
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Capitol Visitors Center, Post-Visit Lesson Plan, Grades K-3
Students visit the Texas Capitol Visitors Center. They review the importance of the Lone Star as a state symbol. They create a collage of Lone Stars using various print media (newspapers, magazines, travel literature and advertisements.)
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ADULT ESOL LESSON PLAN--Concepts of Time and Money
Students identify different denominations of United States currency and symbols associated with money and reading prices. In addition, in pairs they identify examples of currency from newspapers and magazines.
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Mighty Minerals
In this mineral worksheet, students use encyclopedias, the Internet, science catalogs, or magazines to complete research questions about a mineral. Using their research information, they also create a cartoon for their mineral.
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Real Life Challenge- Give Me Credit!
In this credit worksheet, students calculate the value of 4 different loans before completing a table about credit card offers advertised in newspapers, magazine, or junk mail.
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Reading For Rent Advertisement
Learners examine an advertisement. In this language arts lesson, students use the for rent advertisements to select an apartment that meets their needs.
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Reporting on WWII in Alaska
Students explain the people and the political, geographic, economic, cultural, social, and environmental events that have shaped the history of the state, the United States, and the world.
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The Media
Students identify various forms of media used in a political campaign and compare the different formats as vehicles for distributing political messages. They analyze the effectiveness of candidate's uses of different media.
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Advertising
Learners critically examine the purpose and methods of effective advertising. In this advertising lesson, students examine advertisements online and in magazine; they must determine target markets and purpose and reliability of...
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Ad Attack!
Students analyze the hidden messages of advertisements targeted to their age group.
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What Does Advertising Say About Smoking?
Learners examine tobacco advertisements. In this smoking advertisements lesson, students read old magazine or newspaper ads to determine their purpose and influence. Learners also discuss how to make responsible health...
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Hoops! There It Is!
Fifth graders view and discuss the use of voice in writing through the in-your-face, aggressive, powerful messages of the Nike advertisements and the book Hoops as examples of the intensity words can have and how voice is expressed. A...
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Ads Are Everywhere
In this advertisements instructional activity, students read a list of 25 specific forms of advertising. Students then answer 2 essay questions. This instructional activity directs students to read an article not provided here.
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Have Minorities Gained Acceptance
High schoolers cite evidence gathered from magazines about how much Blacks are accepted into the mainstream of American life. They support their conclusions by writing an answer to an essay question.
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Advertise With Geography...it's Free And It's Easy!!
Students establish awareness of how landforms/landmarks produce a visual image of a region and demonstrate how advertisers use the "positive geographical image" to sell their product by creating their own advertisements.
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Eye Care
Pupils list different ways of caring for their eyes. They collect magazine photos of people wearing glasses. Organize eye exams for the class. They ponder the consideration that wearing eye wear protects one's eyes.
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Agreement In Spanish
Eighth graders engage in a lesson that is about the use of adjectives in advertising to communicate to the public. They look at advertisements and identify the different adjectives used in the text while determining the effectiveness of...
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MFL: Dangerous Driving
Students discuss why speed limits are important for safety of others. They examine public advertisements aimed at reducing the amount of deaths on the road. They read an article about traffic accidents and answer questions. They write an...
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Children's Rights
Students research studenT rights in democratic and non-democratic societies. They create group projects such as advertisements and posters, which demonstrate their awareness of civic involvement.
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Privilege and Power
Seventh graders examine the way privilege and power are broken down in their own community. Using a Venn diagram, they compare and contrast Robert Harris' paintings based on these two concepts. They write their own story based on one...
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Consumerism
Students examine the techniques that companies use to sell their products. In this consumerism lesson plan students create an ad for a company and create a handcrafted butterfly.
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Values and Images Reflected in TV Commercials
Students view commercials from American and Latin American cultures and discuss the values and selling strategies used in each commercial.