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Why We Count
Learners visualize census data on a map and use a map key to read a population map. In this census lesson, students use a map of the Virgin Islands and corresponding worksheets to gain an understanding of population density.
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Pitching Patriotism
Students analyze the use of color, images and type used in print advertising, then "pitch" a company. They, in groups, brainstorm products and services of companies that may be affected by the war in Iraq.
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Health Education: Advertising
Fourth graders become conscientious consumers. In this personal health lesson plan, 4th graders analyze techniques used in advertising health-related products and services.
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Understanding Propaganda Throughout History
The exploration of propaganda can provide a motivating way for students to learn about history.
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Advertising Gimmicks - Critical Thinking Required
Students identify reasons why advertising works, evaluate reasons for its success, and write commercials.
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The Reel World
Students explore the ways in which the New York Times column 'Taking the Kids' analyzes whether or not current movies are appropriate for different ages of Students. They explore past articles from the column and create movie posters.
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Saving Face
Young scholars research the allegations of unfair or illegal business practices of various corporations, then create media campaigns that seek to improve the companies' images.
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Censorship in the Classroom: Understanding Controversial Issues
Students examine propaganda and media bias and explore a variety of banned and challenged books. Following this, students choose a side of the censorship issue and support their position by developing an ad campaign about the banned book...
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Adopt-An-Element
In this chemistry worksheet, students complete an adopt an element information sheet. Then they create an advertisement for their element including the information listed. Students also write its important uses, interesting facts, and...
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Mighty Minerals Report Requirements
In this minerals worksheet, students create a cartoon of a mineral and include its chemical formula and its important uses. They create a slogan and a cartoon character to represent their mineral. They fill out important information on a...
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Descriptive Verbs
Students read a piece of literature and locate the descriptive verbs in the piece. In this descriptive verbs instructional activity, students understand the value of using descriptive verbs. Students rewrite a story they've written with...
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Natural Resources
Students explore Iowa geography and topographic maps. For this geography and topographic maps lesson, student investigate maps, newspapers, Iowa flora and fauna. Students gain an understanding of how different landforms can be identified...
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Revision is Part of the Writing Process: Peer Workshops
Twelfth graders go through the peer editing process by reading each other's work and talking about it. They realize revision is part of the process of writing poetry.
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Reading Comprehension
Eleventh graders analyze an advertisement. In this advertisement analysis activity, 11th graders work in learning tiers to complete an analysis of the structure of the advertisement when compared to other text. Students complete a...
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Real Life Challenge
In this career learning exercise, students complete one of the listed projects on the sheet. They create a menu for one day and calculate the total cost for a day's worth of food. Students also design a career brochure to educate others...
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Weaving Technology into Thematic Units
Eighth graders are taught to give an understanding of an author's time period and life.
Teachers support the writing process and research techniques with technology and research books. Alternative assessment is used for evaluation.
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Primary and Secondary Sources
Students understand what primary and secondary sources are. For this primary and secondary sources lesson, students take a list of sources and break down to primary and secondary sources.
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Sold! Ageless Water
Students read "Tuck Everlasting" by Natalie Babbitt. They create an advertisement for the spring water described in the story.
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Who Is Family? Analyzing Family Photos
Students examine families through photography. In this interdisciplinary lesson plan, students examine photographs of families and discuss the attributes of families. Students select family photographs to analyze in writing.
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Friendship in the Media
Second graders discuss what characteristics friendship has and the traits that make people unique. In this friendship lesson, 2nd graders talk about what friendship looks like in the media. In groups, students think about the different...
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Talk Back
Young scholars study print and TV ads and search for examples in which advertising companies rely on negative stereotypes or misleading information to market their products.
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That was Then, This is Now-House and Home
Eleventh graders discover the appreciation of the importance of visuals in exploring different aspects of society past and present. They collaborate on comparing and contrasting information. Students look at what life was like during the...
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It's Sale Time: Shopping Vocabulary
In this shopping vocabulary activity, students choose a word of word set to correctly fill in blanks in sentences, 15 sentences total.
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The Persuasive Message
Eighth graders engage in a study of persuasive writing. They conduct research looking at a variety of media resources looking for persuasive techniques that are used like advertising. The language of the advertising is examined for how...