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Public Service Graphic Design
Twelfth graders create a billboard design (on the computer) to promote and increase awareness of a social problem. Students conduct research of public service issues that are of interest to them. They collect photos and images through...
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Our Client Is The Cincinnat Art Museum
Learners design various commercial products for the Cincinnati Art Museum using on-line sources, past designs, and creative educational software. This lesson has excellent project ideas for various student levels including: K-2, 3-5,...
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Whose Feat?
Play a vocabulary game with words from an article about Savion Glover's contribution to the film "Happy Feet." Then, small groups of students design and create original movie advertisements using vivid vocabulary to give Glover the...
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The Who, What, and Y of Design
Students discover how large national chain stores create product lines that appeal to Generation-Y consumers. After learning in-depth about Target's new Dorm Room line, students create their own Generation-Y inspired product line.
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Creating Stage Designs that Reflect
Students identify and research cultural, historical, and symbolic clues in dramatic texts. They demonstrate knowledge of research sources.
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On the Cutting Edge
Introduce the background of design and designers and their role in communicating their thoughts to others. In groups, you can assign participation in a writing cluster on various designers and write paragraphs to submit to magazines. To...
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Advertisements
In this advertisements learning exercise, 4th graders analyze and evaluate several advertisements for caring for cats and then design a poster that advertises the importance of a balanced diet for puppies and dogs.
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Made You Look
Students spend some time in the world of marketing and advertising by analyzing and creating slogans and campaigns geared toward adolescents. Students work with a partner to create their design and share with the class
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The Price is Right - Advertisements
Fourth graders design written advertisements using cut out items from catalogs or newspapers in order to persuade consumers.
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Taking a Closer Look (Critical Viewing)
Students explore persuasive writing in advertisements. In this advertisements instructional activity, students evaluate tobacco advertisements for persuasion techniques. Students then create a counter advertisement against smoking.
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Logo Design and Ad Campaign Relating to Forestry Management.
Students explore organizations that promote effective marketing strategies and create their own visual symbols that benefit effective forestry cultivation. In this creative lesson plan students study logos of organizations, create...
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It's a Matter of Opinion
Dissect the parts of an advertisement with your class. Middle schoolers discuss advertisements and locate the hook in them. Then, they create an advertisement for a business, in which they include the name of the business, an...
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Mapping the Mediasphere
High schoolers compare/contrast the media messages they see in two different communities in their city. They list the elements of art and the principles of design in the photographs they have taken in those two different communities....
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Group Product-Pitch Presentation
Are you just about to teach persuasion in your class? If so, you should consider this short unit. In small groups, learners create a product, develop a magazine ad for the product, and pitch this product to the class using a visual...
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You Are Smarter Than The Ads
Fourth graders examine advertising techniques and create original designs for advertisements in this three day, 4th grade art/social studies lesson. The lesson includes assessment ideas, resource information, and learning objectives.
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Create Your Own Ad
High schoolers examine the elements of advertising. They analyze the format and structure of advertisements. They develop awareness of advertising techniques and explain that media messages and products are composed of a series of...
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Housing: Types of Shelters
Students experiment with the construction of shelters and the various types of architectural designs. In this shelters lesson, students draw the building they live in. Students compare and contrast buildings made today and...
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Holes-Outdoor Adventure Camp
Students read the book and watch the movie, Holes. They create a brochure (containing specific information) that advertises Camp Green Lake as a newly refurbished outdoor adventure camp. They display the brochures for the rest of the...
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Art-What's it good for?--Absolutely everything!
Students pay attention to details in houses in order to improve observation skills. The skills then are used to help create a three dimensional drawing of a house. Students also examine advertising methods.
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MEDIA COLLAGE
Students use old magazines to create a collage. They may focus on elements of design. They discuss their collage or they may write a brief essay.
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Introduction of Careers in Fine Arts and Communications
Ninth graders create advertising campaigns. In this communications lesson, 9th graders explore the use of propaganda endorsements, bandwagon appeals, name calling, plain folks appeal and generalities in advertising. Students...
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Celebrate the Arts
Students explore the responsibilities of people working in advertising. They create a campaign to support the arts including advertisements in several different media. Length of unit depends on number of projects completed.
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Persuasive Writing
Seventh graders, in pairs, decide on a product they would like to advertise and design an advertising plan for said product. Using ClarisWorks, 7th graders create an advertisement using pictures, vote on their favorite and discuss what...
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How Advertising Works
Fifth graders are shown how advertisers use persuasive language and imagery to con us. They use this knowledge to question advertisers notions to persuade us one way or another. Students create a new jingle for an advertisement for...