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Designing A Dream Store
Students plan, create, and advertise their own original store. They identify various types of stores, develop a business plan for a unique store, plan an advertising campaign, and present their campaign to the class.
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Image Reform
Learners cut random pictures from magazines. In groups, students share their images with each other and explain what they liked about the picture. After creating a collage of the pictures, learners tell a story about something personal...
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TV Without the Television
Learners consider their own understanding of advertising on the Internet and examine the latest form of advertising online to create "How it Works" posters for a variety of Internet technologies. They reflect on how these technologies...
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The President: Politician in Chieft
Learners explore the role of the U.S. President and the media coverage in presidential elections. They discuss what it means to be informed, the issues they consider most important, and reflect on what they learned from their interviews....
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Traditions and Transformations
Students examine how traditions change over time. In this lesson on Jewish culture, students interview persons of the Jewish faith, write poems, and create murals that exemplify Jewish culture.
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Images in Action
Students explore the concept of tolerance as variety of images and words are probed for expressions of misinformation and stereotyping. Advertisements, textbooks, public monuments, historical markers, TV shows, Web sites, logos and...
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Calendars - Teaching Kids Economics
Students study economic terms and create a calendar using digital cameras. They advertise the calendar to the whole student population by making posters and singing an advertising jingle.
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The Persuasive Message
Eighth graders engage in a study of persuasive writing. They conduct research looking at a variety of media resources looking for persuasive techniques that are used like advertising. The language of the advertising is examined for how...
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Magazine Sales Talks
Students role-play to determine the best types of magazines that should be purchased for their media center. They create a sales presentation for a particular magazine in small groups. As they listen to each presentation they evaluate...
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Advertising
Learners listen to a guest speaker about the different types of advertising. Using research materials, they discover the laws about copyrighting material. They visit foreign websites to view their advertising and discuss how it is...
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FAT FOLLIES
Students, testing various foods for fat content by rubbing food samples on paper. Students identify what and who the US Food and Drug Administration is in reference to the Food Pyramid. Students write the name of each food brought in to...
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Mathematical Magazines
Students use ads from magazines to create data to be measured and apply the skill of estimation. They record the percentage of magazine ads that could be separated into different categories made by students through the use of logical...
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Peddling Puccini
Young scholars explore the art of the opera. They listen to examples of opera and conduct research to find out more about the opera world. Then they develop advertisements that focus on aspects that might interest young people about...
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Agreement In Spanish
Eighth graders engage in a lesson that is about the use of adjectives in advertising to communicate to the public. They look at advertisements and identify the different adjectives used in the text while determining the effectiveness of...
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Treasure Hunt
Students create a comprehension treasure hunt. In this asking questions and comprehending writing lesson, students make a treasure hunt for their peers. Students use newspapers provided by the teacher to complete the task.
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The American Home Front During WWII
Students analyze World War Two era government propaganda, biographies, and historical data in order to better understand the effects on Americans at home. In this American Home Front During World War Two lesson plan, students compare...
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Prairie Voices...Making a Living
Pupils explore the many ways people support themselves and their families. In this economics lesson plan, students review newspapers and compare types of jobs. Pupils create daily schedules for an adult worker and role play job interview...
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How Advertising Works
Fifth graders are shown how advertisers use persuasive language and imagery to con us. They use this knowledge to question advertisers notions to persuade us one way or another. Students create a new jingle for an advertisement for...
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Logos
Students create a presentation incorporating an originally created logo to advertise a new drink product. After creating their logo, students produce create an advertising campaign for their new product. Advertisements are presented to...
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Township and Range in the Wild West
Students explore how the township and range system is designed and read. They create real estate advertisements utilizing maps and the township and range system.
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Venta Y Comprea De Vehculos
Students examine and read advertisements related to cars. Using the ads, they recognize prices, telephone numbers, content and the target audience of the ad. They create their own advertisement using appropriate vocabulary and share them...
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Don't Burn, Baby, Burn!
Students consider products that provide protection from sunburn and other negative effects of the sun's ultraviolet rays. They develop or improve upon sun-screening products that are meant to provide protection for populations at risk...
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Jumping Off the Bandwagon
Teach your class to be critical consumers by studying persuasion in advertising.
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Advertising in the Contemporary World: An Introduction to Persuasive Texts
Beginning a persuasive writing unit with your middle schoolers? Approach it through something that persuades us all: advertising! Through studying video and print advertisement, your class will practice Common Core skills for reading...