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Hershey and Advertising
Students examine Hershey advertising history. In this marketing activity, students analyze the advertising strategies employed by the Hershey company as they respond to discussion questions about 4 Hershey ads. Students write their own...
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Ad Awareness from Admongo.gov
Students explore mass media by completing worksheets in class. In this consumerism lesson, students discuss the meaning behind advertisements and how they are used in television, the Internet and print. Students analyze a group of ads in...
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Boomtime
Students view a short film about the rise of prosperity after World War II. They examine the role of status symbols and owning vehicles. They compare and contrast advertisements from the 1950's with those from the 1990's.
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Obtaining The Job
Twelfth graders create resumes, letters of application, and thank you letters. They search for advertised jobs, interview an employer, participate in mock interviews, and attend a presentation by a local job agency representative.
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Print Advertising: Past and Present
Twelfth graders identify the way advertisements are constructed to influence out lives and our values. They review advertisements from the 1800s and 1900s and how they may have influenced people living in that time. Using this ad, 12th...
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Grocery Store Problem Solving
Students use multiple math skills to complete grocery story problems. In this grocery math lesson plan, students study grocery ads to learn about the cost of foods. Students investigate food types and the costs of processed versus raw...
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Newsletter Requirements Sheet
In this newsletter activity worksheet, students read a book and complete a newsletter activity as a novel analysis project. Students include a newsletter title, advertisements, news story, and obituary.
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What Do You Say... Psa Part One
Students investigate the differences between advertisements and public service announcements. They monitor their own reactions to educational messages as they pertain to warning about specific dangers and apply this to target audiences.
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Friendships and Differences
Students complete a variety of activities related to the book "My Friend Jacob" by Lucille Clifton. They complete a graphic organizer web about friendship qualities, and participate in a discussion about friendship. In small groups...
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Newspapers
Students create a class newspaper about the Olympics. In this newspaper lesson, students discuss the basic characteristics of each component of the newspaper. Students work in small groups to complete stations on cartoons,...
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Environmental Issues in the Polar Regions
Students list environmental problems they are familiar with and check the ones they think affect the polar regions, and they research and answer questions about environmental issues affecting the polar regions. Students discuss their...
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The Family That Endured An Historical View of African-American Families As Seen Through American Literature and Art
Learners identify racial stereotypes in advertisements from the past and survey their sources and implications. They compare advertisements from the past with those of today using similar approaches and create an original advertisement...
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Major people and events of WWII
Twelfth graders research major people from WWII. They interview each person in their group, then create a newspaper which contains articles, advertisements and illustrations from the WWWII period.
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Advertising
Students complete a product analysis as a study of advertising. In this advertising lesson, students discuss advertising by putting up 10 product logos with the name of the products taken out. Students see how many products they can...
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Introduction of Careers in Fine Arts and Communications
Ninth graders create advertising campaigns. In this communications lesson, 9th graders explore the use of propaganda endorsements, bandwagon appeals, name calling, plain folks appeal and generalities in advertising. Students...
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MEDIA COLLAGE
Students use old magazines to create a collage. They may focus on elements of design. They discuss their collage or they may write a brief essay.
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Figurative Language
Twelfth graders examine personification and alliteration in various reading selections. They read magazine articles, brochures, and advertisements, identify the examples of personification and alliteration, and create a business name...
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Convince Me!
Students analyze advertisements meant to persuade a reader to purchase a certain product or service to find out what stands out about the ad or what it is about the ad that persuade readers. They complete an analysis chart, and discuss...
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Human Sexuality Unit
Eighth graders determine how mass media influences human sexuality by looking at advertisements for their sexual content and how the ads affect their decision making. After evaluating the advertisements in a PowerPoint presentation they...
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Cowboy Tourism
Young scholars disucss the role the tourist industry played in popular perceptions of cowboys and Indians. They discuss the image of cowboys, as it is presented in fashion and contemporary advertisements. Students read about a town in...
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A Comparison of Indentured Servants and Slaves
Sixth graders examine and compare the lives of slaves and indentured servants using primary sources and the historical fiction books, "Molly Bannaky and Barefoot." They analyze and compare advertisements for runaway slaves. Students...
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Cell Campaign
Students work in groups to create a new head of the cell to take over for the nucleus. In this cell lesson students produce a campaign that will show the importance of the organelle to the cell.
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Publishing History
Students create an issue of a magazine. They work collaboratively to write articles for the magazine, design a cover and develop advertisements. Students complete their page layout, and create the magazine using information form each...
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Can You Sell Your Cereal?
Young scholars evaluate television commercials about cereal and create their own cereal product. They watch cereal television commericals and evaluate cereal boxes to compare their features. As a class they create a T-chart to identify...