Website
Duke University

Duke University: Emergence of Advertising in America: 1850 1920

For Students 9th - 10th
This timeline includes selected events in business technology, media, marketing, and advertising for 1850-1920.
Lesson Plan
Alabama Learning Exchange

Alex: Advertising and Its Effects on Consumer Decision Making

For Teachers 9th - 10th
This lesson will show the student the power of advertising to create demand for a product. After reviewing existing advertisements, the students will create their own campaign for a product. Following a presentation to the class as a...
Website
Other

Ad Cracker

For Students 9th - 10th
In this website students can learn to create an international advertising agency. They will learn to write a brief, create a brand and position the product. They will also be introduced to the fundamentals of creative writing as well as...
Website
Independence Hall Association

U.s. History: A Consumer Economy

For Students 5th - 8th
The booming economy of the 1920s introduced new products and ways of paying for those products. Read about the increase in the kinds of household appliances, places to buy the appliances, and the financing of all those new consumer goods.
Website
Other

Annenberg Foundation: Fact check.org

For Students 9th - 10th
This nonpartisan and nonprofit organization monitors the factual accuracy of statements made by United States politicians. In an effort to reduce the level of deception and confusion in US politics, the site reviews statements made in...
Activity
PBS

Pbs Frontline: The Persuaders

For Students 9th - 10th Standards
The meaning of brand, the world of today's advertisers, and the concept of neuromarketing are some of the topics of this PBS Frontline program. You can watch the whole program, join the discussion, read about the shaping of new brands,...
Graphic
Federal Trade Commission

Federal Trade Commission: Deceptive Auto Scams Infographic

For Students 9th - 10th
Infographic explores deceptive car ads and how to avoid getting scammed.
Lesson Plan
University of Nebraska Omaha

University of Omaha: Lesson Plan: Why Do I Want All This Stuff? [Pdf]

For Teachers 3rd - 5th Standards
This lesson plan addresses consumer demand and advertising. Indicated for grades 3 through 5.
Lesson Plan
Other

Consumer Report: Buy Me That Too: A Kid's Survival Guide to Tv Ads

For Teachers 3rd - 5th
This video [14:45] A Kid's Survival Guide to TV Advertising from Consumer Reports Television helps children understand television advertising by showing tricks advertisers use to fool viewers, revealing facts that ads don't provide, and...
Article
Other

Constructing the Past: Shaping the American Women

For Students 9th - 10th
This article from a history periodical looks at advertising aimed at women in the 1950s. After refuting conclusions made in a study in the 1970s that claimed that women in the 1950s were little more than domestic workers in their home,...
Lesson Plan
Albright-Knox Art Gallery

Albright Knox Art Gallery: Can It?

For Teachers 3rd - 5th
Pop artists used consumer products, advertising, and popular culture icons as the major source for subject matter in their art. Between 1962 and 1967, Andy Warhol painted soup cans, both individually and in groups. 100 Cans is one of the...
Activity
PBS

Pbs: Don't Buy It Get Media Smart

For Students 9th - 10th Standards
PBS provides resources to help teachers encourage media literacy. Access, evaluate, and analyze electronic and print media. Dissect pop culture and advertisements. Use the Get Media Smart Resources to uncover advertising tricks, make...
Interactive
Other

Media Education Lab: My Pop Studio

For Students 9th - 10th
[Free Registration/Login Required] Get ready to go behind-the-scenes of the television you watch, magazines you read, music you listen to, and websites you visit! The 'studios' let you.. Create, Comment, Control. Targeted at girls, the...
Lesson Plan
New Zealand Ministry of Education

Nz Ministry of Education: Persuading Others

For Teachers 6th - 8th
Identify the elements that make a successful TV advertisement. Identify the difference between verbal and visual features and say how they can be combined. Use the video camera to produce advertisements that show understanding of the...