Lesson Plan
Curated OER

Are You Plugged In?

For Teachers 9th - 12th
Students develop an awareness of one's own media habits. Make connections between ads and one's own consumer behavior. They track their current TV and/or Internet viewing habits and video game time by keeping a TV Diary for one week.
Lesson Plan
Curated OER

The Persuaders

For Teachers 9th - 12th
Have your upper graders watch the documentary, "The Persuaders" as they explore how advertisers try to gain potential customers. The video is followed by a discussion and close examination of new marketing trends and strategies.
Lesson Plan
Curated OER

Making Healthy Food Choices

For Teachers Pre-K - 6th
In this well-designed nutritional activity, students are given the opportunity to create their own daily food record, compare their nutrient with minimimun requirements, and think critically about their own food choices. Materials and...
Lesson Plan
Curated OER

Read That Label!

For Teachers 9th - 12th
Students explore reading nutritional labels and making good food choices through simulation. They prepare and design a label for a product. In addition, they create packaging and advertising to ensure access to the population.
Lesson Plan
Curated OER

Build the Tallest Building

For Teachers 6th - 8th
Students examine the design and construction of skyscrapers. They use the internet to research information about different types of skyscrapers. They create their own building and defend it to the class.
Lesson Plan
Curated OER

Talk Back

For Teachers 4th - 8th
Students study print and TV ads and search for examples in which advertising companies rely on negative stereotypes or misleading information to market their products.