Unit Plan
Georgia Department of Education

Ga Virtual Learning: Rhetorical Landscape: Commercials and Advertisements

For Students 9th - 10th
This lesson focuses on commercials and advertisements including demographics, targeted audiences, and the three audience appeals: ethos pathos, and logos. It provides links to an analyzing ads assignment with rubric, a demographics...
Lesson Plan
PBS

Pbs News Hour Extra: Political Commercials Lesson Plan

For Teachers 9th - 10th
Students will have the opportunity to analyze political commercials for truths and misconceptions, then make one of their own.
Website
Other

Ad Cracker

For Students 9th - 10th
In this website students can learn to create an international advertising agency. They will learn to write a brief, create a brand and position the product. They will also be introduced to the fundamentals of creative writing as well as...
Unit Plan
Museum of the Moving Image

Museum of the Moving Image: Living Room Candidate (Campaign Ads)

For Students 9th - 10th
Online exhibition of presidential campaign ads, 1952-2008, organized by election year, theme, and political issue. Audio/video presentations of ads can be viewed alongside written transcripts, making Living Room Candidate particularly...
Website
Duke University

Duke University Libraries: Digital Collections: Ad Views

For Students 9th - 10th
A record of the times as well as of vintage brands, AdViews provides access to commercials created during the postwar period, 1950s through 1980s.
Unit Plan
Department of Defense

Do Dea: Digital Photography: Module 4: Document/catalyst [Pdf]

For Students 9th - 10th
In this fourth module of a course on Digital Photography, students learn about training for a career in photography and different types of photography specializations. They look at several types in more depth, including commercial,...
Website
Smithsonian Institution

Nat'l Portrait Gallery: Ballyhoo! Posters as Portraiture: Greatest Show on Earth

For Students 9th - 10th
See a poster advertising The Greatest Show on Earth and read text explaining why the poster was so important to advertising the circus.
Lesson Plan
PBS

Pbs Lesson Plan (Affluenza): Advertising in Schools

For Teachers 3rd - 8th
Should companies be allowed to advertise in schools? For this lesson, students examine this question, evaluating whether corporate advertising in the school setting is appropriate. The lesson is presented uses an integrated approach,...
Unit Plan
PBS

Pbs: The :30 Second Candidate

For Students 9th - 10th
Great PBS site for the Democracy Project. This site is all about televisions role in political advertising. There is a timeline, step-by-step process of commercials, and a look at tricks of the trade.
Lesson Plan
Other

Consumer Report: Buy Me That Too: A Kid's Survival Guide to Tv Ads

For Teachers 3rd - 5th
This video [14:45] A Kid's Survival Guide to TV Advertising from Consumer Reports Television helps children understand television advertising by showing tricks advertisers use to fool viewers, revealing facts that ads don't provide, and...
Unit Plan
Museum of the Moving Image

Museum of the Moving Image: 1964 Johnson vs. Goldwater

For Students 9th - 10th
"Vote for President Johnson on November 3. The Stakes Are Too High for You to Stay at Home"."In Your Heart You Know He's Right". View presidential campaign advertisement from the 1964election. Includes video clips, information about...
Professional Doc
AdLit

Ad lit.org: Reading Discussion Guide: Now You See Her by Jacquelyn Mitchard

For Teachers 6th - 9th
Hope Shay's life is about acting. Her parents have supported and promoted her talents since she was a little girl. From community theater, dinner theater, and commercials to auditions around the country and finally a place at a...
Lesson Plan
PBS

Pbs Teachers: Just Desserts

For Teachers Pre-K - 1st
Identify advertising techniques designed to encourage children to overindulge in unhealthy foods. Explore the motives behind advertising and use your knowledge to think critically about ads all around you. Scroll down to "Just Desserts,"...
Website
Other

Massurrealism Gallery

For Students 9th - 10th
An interesting gallery and description of Massurrealism and artwork that is part of the movement.
Website
Careers New Zealand

Careers Nz: Graphic Designer

For Students 9th - 10th
Thorough look at a career as a graphic designer or commercial artist. Information covered includes: tasks and duties, personal requirements, how to enter job, working conditions, employment conditions, and the job market. A personal...
Website
Other

Biddington's: Pop Art

For Students 9th - 10th
Includes a definition of Pop Art, artists who contributed to the movement, and where they did so.
Website
Charles I. Kelly and Lawrence E. Kelly

Many Things for Esl Japanese Version

For Students 9th - 10th
This is the Japanese version of the well-known Interesting Things for ESL site (the authors are professors teaching in Japan). The Japanese site has many of the same features as the English Only version in fact, it usually goes to the...
Unit Plan
Georgia Department of Education

Ga Virtual Learning: Contemporary Issues: Propaganda

For Students 9th - 10th
This lesson focuses on the seven types of propaganda and their uses. It features a link to a Wikipedia article "Propaganda" and provides an interactive assessment of the seven types.
Primary
Other

On Hiatus: The Moon

For Students 9th - 10th
This commercial site [without any advertising] provides a diagram of the current illumination of the Moon, and the dates of the most recent and upcoming New, Quarter, and Full Moon phases. All dates and times are in universal Time, only.
Lesson Plan
Alabama Learning Exchange

Alex: It Is Easy Being "Green" Part Iii of Iii

For Teachers 6th - 8th
In this third and final installment of the "Green" series, the middle schoolers will work in their ability groups to create a commercial to advertise their green cleaning product. Students will create a logo and a name brand and market...
Activity
Other

Beer history.com: Library

For Students 9th - 10th
The American Brewery History homepage discusses the beer industry in American and the role of German-American brewers. Numerous articles on famous beer towns like St. Louis and Milwaukee. Info on famous brewers Busch and Miller, and even...
Website
Independence Hall Association

U.s. History: Land of Television

For Students 5th - 8th
The advent of increased television programming helped create a national popular culture. Read about the many kinds of television programs offered in the 1950s.
Lesson Plan
Better Planet Productions

Earth Care: Once More With Feeling [Pdf]

For Teachers 6th - 8th
For this activity, students will explore creative ways that materials can be reused. They will then create a commercial to advertise innovative ideas. Follow-up suggestions include having a sale or contacting local secondhand stores.
Graphic
Curated OER

Unesco: Turkmenistan: Parthian Fortresses of Nisa

For Students 9th - 10th
The Parthian Fortresses of Nisa consist of two tells of Old and New Nisa, indicating the site of one of the earliest and most important cities of the Parthian Empire, a major power from the mid 3rd century BC to the 3rd century AD. They...