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Clearing the Smoke About Cigarettes
Students explore the many causes and effects of cigarette smoking in order to create anti-smoking campaigns geared towards other students.
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Shedding Light On An Invisible Problem
Students explore the lives of homeless people, focusing particularly on Students. They develop ideas to increase awareness about this issue and create campaigns that educate their peers about the large number of homeless students and...
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There's No Place Like Home
Students explore how the tourism industry was affected by the events of September 11, 2001, examine the impact that tourism has on their state's economy and design aggressive promotional campaigns for local tourism to be presented to the...
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Censorship in the Classroom: Understanding Controversial Issues
Students examine propaganda and media bias and explore a variety of banned and challenged books. Following this, students choose a side of the censorship issue and support their position by developing an ad campaign about the banned book...
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Prescriptions for Disaster?
Students share opinions about prescription drugs and prepare public service campaigns to inform peers and adults about the dangers of prescription drug abuse. Their ads also offer prevention techniques and possible methods of treatment.
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A Picture Is Worth a Thousand Words
Seventh graders create a multimedia, image only ad campaign on a contemporary controversial issue. They base their public service announcement, Powerpoint presentation, Web page, or video on methods used by Martin Luther during the...
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The Coffee and Conservation Connection
Students explore the connection between low cost coffee and wildlife conservation. Students working in groups devise a marketing campaign for a new brand of coffee, grown in a less environmentally damaging way.
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Protect the Skin You're in
Students explore the importance of sun safety in relationship to skin cancer prevention. They test the effectiveness of various sunscreens and administer and analyze a simple survey to their peers. In addition, they implement a public...
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Voting
Students investigate the importance of voter participation while examine gender bias in voting situations. They design a campaign aimed at increasing voter participation after experiencing an activity which only allows the boys in the...
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Political Issues Survey
Fifth graders develop and conduct a survey regarding issues in a current political campaign. They distribute and collect the surveys, input the data using a spreadsheet program, and compare/contrast the recorded results.
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Facebook For Good!
Students use Facebook to create a positive campaign. In this campaign lesson plan, students choose a topic and create a group account on Facebook for their cause. They post a question and write an action plan to meet a goal.
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The Election Is in the House: The Presidential Election of 1824
High schoolers read an account of the election from the Journal of the House of Representatives, analyze archival campaign materials, and use an interactive online activity to develop a better understanding of the election of 1824 and...
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Cartoons for the Classroom: Unconventional Approach
In this current events worksheet, students analyze political cartoons that feature campaign information. Students collect political cartoons from their own newspapers and respond to discussion questions.
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Saving Face
Students research the allegations of unfair or illegal business practices of various corporations, then create media campaigns that seek to improve the companies' images.
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The United States in a "School Daze"
Students identify key issues existing in the American education system, work in committees to speculate on reasons and propose possible solutions for one of these issues, and design campaign posters illustrating the potential outcomes of...
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Gazing Into the Faces of AIDS
Students consider whether or not there are generalizations that can be made about people who are infected with H.I.V. or who have the AIDS virus. They create public service ad campaigns to educate the public and consider other ways to...
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Ad Nauseam
Students explore the role of special-interest groups in American campaigns. They create their own political advertisements.
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Hollywood Candidate
Students consider how a political candidate creates a campaign image. They, in groups, create short biographical films promoting various candidates currently running for office in the United States.
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I'm Number One!
Fourth graders complete a unit of lessons on the first seven presidents of the U.S. They conduct research, write a four-paragraph essay, and create posters and speeches for a simulated campaign convention.
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Choices and Commitments: The Soldiers at Gettysburg
Learners investigate the Gettysburg Campaign and the major actions for each day of the battle. They read primary source documents, write a diary entry, analyze the Gettysburg Address, and write a persuasive speech regarding an issue in...
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Euthanasia and the T4 Program
Students examine the euthanasia campaign used to rid the world of mentally and physically disabled Germans. Using the internet, they gather information either supporting or disagreeing with the idea of taking a life by euthanasia. They...
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Solar System Tourist Bureau
Students, working in teams, role-play as advertising agents creating ad campaigns for a planet in the solar system. They design commercials for video, Hyperstudio, or Web pages. The activity includes research, all the production stages,...
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TE Lesson: Pollution Solutions
Students study how industrial technology helps clean up and prevent air pollution. They role play as engineers to examine methods of engineering pollutant recovery methods such as scrubbers, electrostatic precipitators, cyclones, and...
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Summer Bummers
Brainstorm popular summer activities and their risks after having your class read an article. They will discover the risks of sun overexposure and in groups develop public service announcements for young people. They also propose a media...
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