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PPT
Curated OER

Ambiguity and Puns

For Teachers 12th - Higher Ed
Get a giggle from this presentation about puns and ambiguity. From ad campaigns to old jokes to pictures of animals made out of vegetables, the slides are amusing, informative, and bizarre. The presentation spends more time providing...
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Lesson Plan
Media Smarts

Challenging Hate Online

For Teachers 10th - 12th
Looking at the different ways organizations disseminate their messages using digital media leads to developing a digital anti-hate media campaign. Although some of the resources reflect the Canadian developer, the links provide...
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PPT
Curated OER

Propaganda

For Teachers 9th - 12th
Introduce your class members to propaganda techniques writers and advertisers use to influence their opinions. Each appeal is defined and illustrated with examples from current ads and political campaigns. Additional examples are...
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Website
US Surgeon General

Get the Facts on E-Cigarettes

For Students 6th - 12th Standards
Imagine these flavors: chocolate, candy, menthol. What age group do you imagine is the target audience of an advertising campaign that features a product with these flavors? Find out the facts about vaping with a resource that provides...
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Lesson Plan
British Council

Water for All

For Teachers 12th - Higher Ed Standards
It's time to take action. In small groups, scholars read texts about the global water crisis. Next, they create campaign posters to inform the community about the issue, as well as possible solutions. 
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Lesson Plan
Curated OER

Yellow Ribbons Show Support

For Teachers 9th - 12th
Learners research ribbon campaigns in the community. They interview students and community members who wear ribbons representing various campaigns. Learners write a feature about these people and the campaigns.
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Lesson Plan
Curated OER

Your Vote Counts!

For Teachers K - 2nd
Students build an election campaign around their favorite TV characters. They acquire knowledge about candidates, slogans, qualifications, and voting using the activities in this lesson. Thus, they simulate the election process.
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Lesson Plan
Curated OER

Truth in Advertising: When to Ask Questions

For Teachers 9th - 12th
High schoolers view different commercials and ad campaigns that present opposing notions of "truth." Students use these commercials to evaluate what makes an effective public service announcement (PSA) or advertisement, then choose a...
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Lesson Plan
Curated OER

Exploring Adlai E. Stevenson II

For Teachers 5th
Fifth graders research work to research six areas in the life of Adlai E. Stevenson II: His Early life, Governor of Illinois, Campaigns for president, Ambassador to the UN, famous quotes, later years. They create a supply of notecards...
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Lesson Plan
Curated OER

Free To Speak And Free To Post?

For Teachers 9th - 12th
Students research online and in books city statutes regarding posting signs on utility poles, interview appropriate officials about ordinances and how completely it is enforced, explore what has happened elsewhere when citizens decided...
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Lesson Plan
National Constitution Center

Address America: Your Six-Word Stump Speech

For Teachers 6th - 12th
Stump speeches are the focus of this exercise that combines politics and language arts. After learning about this type of speech, the class listens to Obama's 2008 presidential campaign stump speech and answers a series of questions that...
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Lesson Plan
Curated OER

Local Acts Make Impacts

For Teachers 5th - 9th
Students research and promote one local action to reduce greenhouse gas emissions in their community through an integrated unit project. Students evaluate possible ways to reduce emissions and review major and local contributing factors....
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Lesson Plan
Curated OER

Covering the Campaign Trail: Technological Progress or Temporary Chaos?

For Teachers 9th - 11th
Learners study the changes in reporting and journalism techniques that have evolved due to advances in technology by reading an online transcript. They debate whether the technological advances are positive or negative in the reporting...
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Lesson Plan
Curated OER

Double V Campaign: Victory at Home and Victory Abroad

For Teachers 5th - 10th
Students write a persuasive essay as if they were an African American in World War II and decide if they would contribute war bonds or not. In this World War II lesson plan, students study the segregation of World War II and the unity...
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Lesson Plan
Curated OER

Speech! Speech!

For Teachers 6th - 12th Standards
Critical thinkers consider how word choice in speeches impacts the meaning and effectiveness of the message being presented. They examine and respond to some of the speeches made at the 2004 Republican and Democratic National Conventions. 
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Writing
Curated OER

Do Presidential Candidates Need to Be Good Debaters?

For Students 7th - 12th
Blogs can be a good way for learners to engage in writing, critical thinking, and social media in a formal way. The New York Times has provided learners age 13-18 with an article, background information, and several prompts to get them...
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Interactive
Curated OER

1984

For Students 12th - Higher Ed
In this novel analysis worksheet, students use the various sections with online links to complete activities about the novel 1984. Students explore domestic surveillance, the U.S. Patriot Act, online privacy, advertising, doublespeak,...
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Activity
Constitutional Rights Foundation

The Lincoln-Douglas Debates — Springboard to the White House

For Teachers 7th - 12th Standards
The Lincoln-Douglas Debates saw two primary political candidates debating seven different times about one of the most important social movements in United States history. Middle and high schoolers read an article that describes the...
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Lesson Plan
Curated OER

Show Me the Money, Inc.

For Teachers 4th
Fourth graders create mock advertisement campaigns.
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Lesson Plan
Curated OER

Propaganda Techniques

For Teachers 6th - 8th
Students recognize and separate various techniques of propaganda.  In this propaganda lesson, students read a handout about the various types of propaganda and how it is used ina political campaign.
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Lesson Plan
Curated OER

Jingles All the Way

For Teachers 6th - 12th
Students explore various tactics used in advertising by studying the advertising campaigns of well-known companies. They earn about methods of political advertising in China by reading and discussing Political Power Grows From the Point...
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Lesson Plan
Curated OER

Defining Issues

For Teachers 6th - 12th
Students work on a 'campaign committee' to define civic issues that are important to them and their community. They write letters to city officials with proposals for how to address these issues.
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Lesson Plan
Curated OER

A New Candidate for Animal Farm

For Teachers 10th - Higher Ed
Students create an advertising campaign in which a candidate from Animal Farm will run for an upcoming election. In this follow-up activity to George Orwell's Animal Farm lesson, students explore propaganda, rhetoric, and satire as they...
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Lesson Plan
Curated OER

Clearing the Smoke About Cigarettes

For Teachers 6th - 12th
Students explore the many causes and effects of cigarette smoking in order to create anti-smoking campaigns geared towards other students.

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