Hi, what do you want to do?
Curated OER
Allowing Students to Explore Simple Physics and Marketing in English Class
Scientific method, linear measurements, friction, inertia. Imagine learning scientific vocabulary in an ELA class. Before researching and developing a presentation about simple machines, class members build a common, but decidedly...
Curated OER
Dollars and Sense
Fourth graders read "Starting a Business" and answer the question: "How could you design an ad to let the community know about the business described in the story?" Then, they illustrate a written ad that could be posted in the...
Curated OER
Skill Building for Educational and Vocational Advancement
Over ten weeks, 8th graders refine their visions of future careers, develop skills needed to write resumes and business letters, and learn to make a strong impression at interviews. Three specific activities are included, but mostly the...
Curated OER
Big Branding on Campus: Reading Informational Text
This New York Times "Learning Network" activity poses 11 questions on an article and video about commercial branding and marketing on college campuses. The related article, "On the Market: Thinking Critically About Advertising", is...
Curated OER
Corporate Tax Rate and Jobs
Does lowering the corporate tax rate help create jobs in the United States? Learners explore the top pro and con arguments and quotes relating to the issue. They read background information about the creation of the federal corporate...
Curated OER
Team Up for Sports Marketing
Students choose a sport and promote a real or imaginary team by creating press releases, business cards, and ads or commercials.
Curated OER
How Safe is that Fresh Autumn Cider?
Corn stalks and pumpkins, caramel apples and cider, falling leaves and brisk nights. There are a few of autumn's favorite things. But how safe is that unpasteurized cider bought at the roadside stand? Young researchers investigate the...
Reed Novel Studies
Lawn Boy: Novel Study
A mountain of grass becomes a mountain of cash in the case of a young entrepreneur in the novel Lawn Boy. Arnold, a main character, begins a lawn mowing business and meets a stockbroker client that helps me manage his money....
Tellagami Labs
Tellagami
Bring the world of video messaging into your classroom with this creative communication application. Offering the ability to create animations with customized characters, backgrounds, and recorded messages, this resource is guaranteed to...
profitt.gatech.edu
Effective Communication: Listening, Speaking, Writing, Interpreting
Help young learners become active listeners and strong public speakers with a set of activities that range from paraphrasing, to discussions, and self-reflection. Additionally, the lessons address social media skills and non-verbal...
Curated OER
Lobster Business Charts
Students research four Maine based businesses involved with lobster fishery as a career analysis. In this career exploration lesson, students research lobster fishery businesses and write a class book showing the progression of a lobster...
Curated OER
Running an Export Business
Students define and give examples of importing and exporting, then analyze the role of importing and exporting on employment. They outline the basic procedures for exporting in an international market. Finally, students utilize...
Curated OER
Entrepreneurship - Product Marketing
Students demonstrate critical thinking skill when creating and producing a salable product. They exhibit appropriate presentation and listening skills. They communicate effectively through written language.
Curated OER
Print Advertising: Past and Present
Twelfth graders identify the way advertisements are constructed to influence out lives and our values. They review advertisements from the 1800s and 1900s and how they may have influenced people living in that time. Using this ad, 12th...
Curated OER
Lesson 2 How Do You Find Stock Symbols?
Students practice finding stock symbols by company, industry, and country. Stock symbols are necessary to find company information such as stock charts, news, and financial data on the Internet.
Curated OER
Advertising sales
Students examine how advertising is an important community service; explaining that both businesses and customers benefit and that designing and selling ads requires professional knowledge and personal preparation.
Reed Novel Studies
The Lemonade War: Novel Study
Sibling rivalry or all-out war? The Lemonade War tells the story of a brother and sister who begin a competition selling lemonade. Scholars read to find out who will win. The resource includes vocabulary words, comprehension questions,...
Curated OER
The Great Cookie Company
Fourth graders implement real life application of money, problem solving, economics, and consumer awareness. In this three week economics unit, 4th graders operate a business, write checks, balance accounts, and market their...
Curated OER
Giving Them the Business
Pupils work in small groups of 4-5 students to form a business, create, market and sell their product, and track their expenses and profits. They experience the roles of the producer, distributor, and consumer of goods.
Curated OER
Integrating Science and Literacy Through Novel Studies
You can use "The Toothpaste Millionaire" and other outstanding fiction to integrate science and literacy.
Curated OER
Drawing and Painting Business/ Logo Design
High schoolers create business logos using drawing and painting software. They do this to promote a real or fictitious product.
Curated OER
The Persuaders
Have your upper graders watch the documentary, "The Persuaders" as they explore how advertisers try to gain potential customers. The video is followed by a discussion and close examination of new marketing trends and strategies.
Curated OER
What is the Dow?
Students study about the most widely reported stock market indicator by the news media, the Dow or DJIA, short for Dow Jones Industrial Average. They complete a table that divides these 30 companies into different industry groups.
The New York Times
Super Brand
Children can recognize popular brands from an early age, but these images symbolize much more than what they advertise. Take a journey through the design of a logo with a instructional activity that focuses on the history and ubiquity of...