Curated OER
Slavery in Arkansas, Market to Misery
Young scholars determine the factors that were considered when purchasing slaves at market or through the purchase of an estate. They examine the Arkansas Slave Code and share its content through a group activity.
Curated OER
The National Economy - Measures and Models
Students review economic goals and evaluate progress in achieving those goals. They focus on equity, efficiency, economic freedom and growth. They provide and example of a production decision for the economy as a whole.
Curated OER
Accounting/ Marketing Cookies
Second graders become involved in the advertisement, marketing, and development of their own cookie business. Students must choose a job for the preparation and baking of the cookies. Students also manage the profits and advertisement of...
Curated OER
Getting Down to Business
Students develop a business plan to serve as a road map that ultimately help them achieve business goals. They create a description of the business and their work.
Curated OER
The Roaring Twenties
Let's take a look back at America during the 1920s and 1930s. Information regarding the economics in the 1920s that led to some of the issues during the 1930s are covered using text and images. Learners will consider economic booms,...
Curated OER
Product Portfolio Analysis
Students apply their knowledge and understanding of the product life cycle and the Boston Matrix to a particular product. They explain the development process of products and to dispel the notion that products just appear.
VH1
Lessons for Hight School Music Classes: Lesson 1
The phrase, "You sold out" has been thrown around among musicians that have lent their talents to the corporate world. Here, the class engages in an interesting discussion on how musicians make a living and the influence of commercialism...
Curated OER
FACS:If I Were a Designer (Mktg)
Students create their own design clothing company, incorporating the 4 Ps of marketing. They use imagination, art, and creative skills to develop each component of the packet. Students are explained the four Ps of Marketing (product,...
Curated OER
The Great Cookie Company
Fourth graders implement real life application of money, problem solving, economics, and consumer awareness. In this three week economics unit, 4th graders operate a business, write checks, balance accounts, and market their...
Curated OER
Production and Trade
Young scholars discuss production and trade. In this business lesson, students read the book Ox-Cart Man and identify the traits of entrepreneurs. Young scholars discuss ways a person can improve their job performance.
Curated OER
Giving Them the Business
Pupils work in small groups of 4-5 students to form a business, create, market and sell their product, and track their expenses and profits. They experience the roles of the producer, distributor, and consumer of goods.
Curated OER
Marketing Techniques
Students explore, analyze and study the key elements of the marketing mix and the significance of the promotional mix. They investigate and explain the importance of communication to Vodafone and the use of David Beckham to sponsor its...
Curated OER
Progressives and the Era of Trustbusting
High schoolers investigate the free-market system and anti-trust laws. In this Bill of Rights lesson, students listen to their instructor present a lecture on the details of monopolies and the progressive reform movement to...
Curated OER
Business: What Are Advertisers Selling?
Students will search for hidden messages in advertising and the "hidden audience." They gain a greater understanding of the structures of advetising and marketing.
Curated OER
Business Communication 1
Students examine a variety of methods that can be used to communicate information, and the process of communication. They analyze various business communication scenarios and write reports on their opinions of the situations.
Curated OER
The Role of Public and Private Sectors
Students explore the role of government in the economy market. In this economics lesson plan, students analyze the decision making and how it takes into consideration additional cost, benefits and public awareness of what they are trying...
Curated OER
Harry Potter Debate
Students read a short article about the upcoming release of the new Harry Potter novel. They debate the issues surrounding the marketing of students's books and films after internet research to support or oppose the topic.
Curated OER
Integrating Science and Literacy Through Novel Studies
You can use "The Toothpaste Millionaire" and other outstanding fiction to integrate science and literacy.
Curated OER
Identifying potential target markets
Students analyze data. In this secondary mathematics lesson, students identify the demographic, geographic, and socio-economic characteristics of potential target markets for planned goods and services. Students identify and...
Curated OER
Drawing and Painting Business/ Logo Design
Students create business logos using drawing and painting software. They do this to promote a real or fictitious product.
Curated OER
What Drives the Stock Prices?
Students see that earnings drive stock prices. More importantly, students look for earnings growth from the continuing operations of a business.
Curated OER
The Persuaders
Have your upper graders watch the documentary, "The Persuaders" as they explore how advertisers try to gain potential customers. The video is followed by a discussion and close examination of new marketing trends and strategies.
Curated OER
How is the Game Played in an Economics Class?
Students research companies, choose stocks, and create portfolios online while playing the stock market game.
Curated OER
Malaysia: Foreign Investment Returns
Students examine the Malaysian economy and the effect of the SARS epidemic. They conduct research, write an editorial evaluating Malaysia's proposed budget for 2004, and develop an advertising campaign to promote business in Malaysia.