Lesson Plan
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Analyzing Messages in Various Media

For Teachers 3rd - 8th
Explore communication through media by analyzing different advertisements and artwork. Budding artists view videos, websites, plays, and other artistic endeavors while discussing the true meaning of the work with their classmates. They...
Worksheet
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Advertisements

For Students 4th
In this advertisements worksheet, 4th graders analyze and evaluate several advertisements for caring for cats and then design a poster that advertises the importance of a balanced diet for puppies and dogs.
Lesson Plan
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Who Is Family? Analyzing Family Photos

For Teachers 3rd - 6th
Students examine families through photography. In this interdisciplinary lesson, students examine photographs of families and discuss the attributes of families. Students select family photographs to analyze in writing.
Lesson Plan
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Taking a Closer Look (Critical Viewing)

For Teachers 6th - 12th
Students explore persuasive writing in advertisements. For this advertisements lesson, students evaluate tobacco advertisements for persuasion techniques. Students then create a counter advertisement against smoking.
Lesson Plan
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Media Messages

For Teachers 6th - 8th
Students analyze advertisements and decide what message is being conveyed. In this media lesson, students analyze drawings from a tall tale. Students view drawings from the book Johnny Appleseed and discuss the colors of the drawings and...
Lesson Plan
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Ad Creation from Admongo.gov

For Teachers 5th - 6th
Students explore consumerism by completing a worksheet. In this advertisement lesson plan, students discuss the relationship between the media and consumerism while analyzing advertisements from the Internet, magazines and T.V. Students...
Lesson Plan
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On the Cutting Edge

For Teachers 6th - 8th
Introduce the background of design and designers and their role in communicating their thoughts to others. In groups, you can assign participation in a writing cluster on various designers and write paragraphs to submit to magazines. To...
Lesson Plan
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Once Upon a Time

For Teachers 2nd - 3rd
Young artists view pieces of artwork by Robert Harris, then have class discussions, write collaborative stories, make a painting or drawing, and analyze and create their own advertisements. This series of lessons should lead to some...
Lesson Plan
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Magazine Dollars and Sense

For Teachers 6th - 12th
Students analyze magazine advertisements that appeal to them. They explore how tobacco companies continue to target teens in magazine advertisements. They explore how advertisers select magazine ad space.
Lesson Plan
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Truth and Advertising

For Teachers 5th - 12th
Students view and analyze fragments of advertising images from magazines to become familiar with different techniques used to sell products, write captions for advertisements, and create their own advertisements from scratch based on...
Lesson Plan
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Create Your Own Ad

For Teachers 9th - 12th
High schoolers examine the elements of advertising. They analyze the format and structure of advertisements. They develop awareness of advertising techniques and explain that media messages and products are composed of a series of...
Lesson Plan
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The Reel World

For Teachers 6th - 12th
Students explore the ways in which the New York Times column 'Taking the Kids' analyzes whether or not current movies are appropriate for different ages of Students. They explore past articles from the column and create movie posters.
Lesson Plan
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Made You Look

For Teachers 9th - 12th
Students spend some time in the world of marketing and advertising by analyzing and creating slogans and campaigns geared toward adolescents. Students work with a partner to create their design and share with the class
Lesson Plan
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California Crops

For Teachers 4th - 6th
Students explore agriculture by researching the native food crops of California. Students define a list of agriculture vocabulary terms and analyze maps of California which explain which foods come from which area. Students write a...
Lesson Plan
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TV ATTACK ADS AND THE VOTER

For Teachers 9th - 12th
Students read about the history of negative political advertisements in U.S. elections. In this politics instructional activity, students view several ads for opposing candidates and analyze and discuss the content. Students write...
Lesson Plan
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Cool Commercials Critique

For Teachers 9th - 12th
Students investigate advertising by critiquing commercials in class.  In this media lesson, students view several commercials on their computers while completing a worksheet which helps them critique the ads.  Students define...
Lesson Plan
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Media Awareness: Helping a Product Cross the Finish Line

For Teachers 5th - 8th
Students develop critical thinking skills to understand and create advertisements.  In this journalism lesson, students analyze the elements necessary for effective advertisements and work in cooperative groups to create and present...
Lesson Plan
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Ad Awareness from Admongo.gov

For Teachers 4th - 7th
Students explore mass media by completing worksheets in class. In this consumerism lesson, students discuss the meaning behind advertisements and how they are used in television, the Internet and print. Students analyze a group of ads in...
Lesson Plan
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Creating Student Advertising

For Teachers 9th - 12th
Students explore common advertising strategies used by the media. In this advertising lesson, students identify persuasive language in advertisements and construct their own persuasive ad.
Lesson Plan
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The Art of Persuasion

For Teachers 9th - 12th
Students analyze images using several perspectives or entry points. They create images and develop accompanying texts that support a specific purpose or function. Students assess the effectiveness of collected images and those of their...
Lesson Plan
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Homeless in America

For Teachers 3rd - 5th
Students explore society by analyzing current events. In this homeless epidemic lesson plan, students discuss the problem of people who don't have housing and the adverse affects on everyday people. Students identify ways to reduce...
Lesson Plan
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Privilege and Power

For Teachers 7th
Seventh graders examine the way privilege and power are broken down in their own community. Using a Venn diagram, they compare and contrast Robert Harris' paintings based on these two concepts. They write their own story based on one...
Lesson Plan
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Peddling Puccini

For Teachers 6th - 12th
Students explore the art of the opera. They listen to examples of opera and conduct research to find out more about the opera world. Then they develop advertisements that focus on aspects that might interest young people about opera...
Lesson Plan
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A Likely and Unlikely Match: Frida and Diego

For Teachers 9th - 12th
Delve into the fascinating relationship between Frida Kahlo and Diego Rivera using this resource. Learners discuss the lives of these famous artists, and talk about the ways Frida Kahlo incorporated elements of this tumultuous...