Lesson Plan
Curated OER

Getting Under Your Skin

For Teachers 6th - 12th
Learners design advertisements that promote and explain the science of new transdermal drug therapies to the general public.
Lesson Plan
Curated OER

The Home Front - "Use It Up, Wear It Out, Make It Do Or Do Without!"

For Teachers 6th - 12th
Students examine documents that explore U.S. government advertisements from the WWII era that encouraged people to grow victory gardens, recycle and conserve resources as part of the war effort. They discuss propaganda and design their...
Lesson Plan
Curated OER

Samples and Stats

For Teachers 9th - 10th
Students explore different methods of taking surveys and conducting polls and examine these methods for bias. They design and administer a sample survey, analyze the data and present their findings to the class.
Lesson Plan
Curated OER

Voting Isn't Enough

For Teachers 9th - 12th
Students compare and contrast their perceptions of politicians and leaders, analyze the consequences of negative public perceptions of politicians, and develop solutions to the problems caused by negative attitudes toward politics.
Lesson Plan
Curated OER

Adbusting: A Media Literacy Unit

For Teachers 9th - 12th
High schoolers examine the ethical issues regarding the role of advertising in our society. They watch a series of ads, analyze the messages of the commercials, and in small groups create a counter-ad.
Lesson Plan
Curated OER

From the Farm to Your Table: Where Does Our Food Come From?

For Teachers 3rd - 5th
Learners discover where the food they eat comes from. Using maps, they identify the agricultural areas of the United States and the products that are grown in each area. Using the internet, they research how food gets to America from...
Lesson Plan
Curated OER

Healthy Eating: Are We What We Eat?

For Teachers K - 2nd
Students watch an introduction slide show to assess prior knowledge of healthy foods. They listen as the teacher goes over the food pyramid and food groups. Students analyze a lunch they bring from home by tallying their lunch items on a...
Lesson Plan
Curated OER

John McCain's Tax Stand Misrepresented

For Teachers 9th - 12th
High schoolers examine how political advertisements can be misleading. Using a political ad against tax reform, students generate questions based on the claims in the ads. They research information to support or refute the claims in the...
Worksheet
Curated OER

Culture and Play Checklist

For Students 6th - 9th
In this culture worksheet, students research and analyze grown-up pastimes that stem from traditional, popular, or elite culture by answering 7 short answer questions.
Lesson Plan
Curated OER

Honesty in Writing

For Teachers 8th
Eighth graders analyze the conveyance of honesty in written products. In this writing skills lesson, 8th graders discuss bias and fabrication in writing. Students practice sincere writing as they write statements regarding the common...
Lesson Plan
Curated OER

Conflict and Compromise

For Teachers 8th - 12th
Students examine opinions about the Boston Tea Party. In this colonial America lesson, students analyze several primary sources about the Tea Party and then write essays that reveal efforts to compromise as well as efforts to instigate...
Lesson Plan
Curated OER

Homeless in America

For Teachers 3rd - 5th
Students explore society by analyzing current events. For this homeless epidemic lesson, students discuss the problem of people who don't have housing and the adverse affects on everyday people. Students identify ways to reduce...
Lesson Plan
Curated OER

What's Your Story

For Teachers 9th - 11th
Learners rewrite word problems using equations. In this algebra lesson, students relate the concept of equations and symbols to the real world. They graph their solutions on a graph and analyze it.
Lesson Plan
Curated OER

Creating Perpendicular Bisectors

For Teachers 9th - 10th
Students create perpendicular bisectors. For this geometry lesson,students use a straight edge and protractor to create a perpendicular bisector. They graph line on the TI and analyze it.
Lesson Plan
Curated OER

Percentiles

For Teachers 9th - 11th
Students analyze the bell curve and make predictions. In this statistics lesson, students calculate the percentile to the left of the curve. They then are given the percentile and create the graph from the data.
Lesson Plan
Curated OER

Confidence Levels

For Teachers 9th - 11th
Students collect data and graph it. In this statistics lesson, students rate confidence levels by collecting data and analyzing it. They graph their findings on the Ti calculator.
Lesson Plan
Curated OER

Graphing Data Brings Understanding

For Teachers 9th - 11th
Young scholars collect, graph and analyze data. In this statistics lesson, students use circle, pie, bar and lines to represent data. They analyze the data and make predictions bases on the scatter plots created.
Lesson Plan
Curated OER

Quench That Thirst

For Teachers Higher Ed
Students examine the sugar and calorie content of different beverages. In this adult health lesson, students analyze how advertising can be very misleading. They determine the correct amount of juice or beverage they should take per day.
Lesson Plan
Roy Rosenzweig Center for History and New Media

What Brought Settlers to the Midwest?

For Teachers 3rd - 5th Standards
Drawn by promises of fertile land, thousands of settlers poured West because of the Homestead Act of 1862. By examining images of the ads that drew them westward, learners consider the motivations for movement. They also consider how the...
Handout
Saylor Academy

Persuasive Techniques

For Students 9th - 12th Standards
Want to safeguard your students against peer pressure? Teach them all about rhetorical appeals, common attack methods, and various argument tones with a reference sheet on persuasive techniques.
Lesson Plan
Curated OER

Smoking: The Truth Unfiltered

For Teachers 6th - 12th
Students view a PSB "In the Mix" documentary about smoking and tobacco abuse prevention. They discuss the video, identify the physical risks and effects of smoking and analyze smoking advertisements for marketing techniques.
Lesson Plan
Curated OER

The Aerial Age

For Teachers 5th - 8th
Young scholars infer America's attitude towards aviation in the early 1900s. In this The Aerial Age lesson, students analyze early 1900s literature, music, advertisements, and popular culture in reference to aviation. Young scholars...
Lesson Plan
Curated OER

How Am I Ever Going to Use This?

For Teachers 8th - 9th
Students analyze how education relates to the selection of college majors, the job market, and future training. In this career exploration lesson, students search an occupation and employment database for a specific school subject....
Lesson Plan
Curated OER

See How They Run

For Teachers 9th - 12th
Students analyze non-print campaign advertisements for factual and persuasive information. They choose the advertisement they think is the most persuasive and identify the reasons why it is the most persuasive.