ReadWriteThink
Persuasive Techniques in Advertising
Help your 21st century learners develop their media smarts with this resource that has them examine the persuasive techniques advertisers use to influence specific demographics and then to use these techniques to craft their own ads.
Newseum
Propaganda Through History: Analyzing Historical Sources
Working in teams, pairs, or individually, scholars select one resource from a gallery of historical sources and consider which examples might be considered propaganda, the techniques used to persuade audiences, and evaluate how the...
Curated OER
Magazine Production
Analyze magazines as a class, looking carefully for the target audience, advertisements, and topics presented. Small groups then work as a publication team and receive a magazine that they have to "sell." Each individual has a different...
Curated OER
Marketing to Teens: Marketing Tactics
Enlighten young consumers to advertising techniques aimed specifically at their generation. Have learners answer questions about how advertisements are geared for a younger audience, then have them practice selling to other teenagers....
Alabama Learning Exchange
The Big Bang Theory: An Evidence-Based Argument
What evidence supports the big bang theory? Individuals analyze scholarly resources about the the theory and develop arguments backed by evidence. They brainstorm, share ideas, watch a video, and read articles to complete a graphic...
Curated OER
Advertising in the Contemporary World: An Introduction to Persuasive Texts
Beginning a persuasive writing unit with your middle schoolers? Approach it through something that persuades us all: advertising! Through studying video and print advertisement, your class will practice Common Core skills for reading...
Newseum
Slanted Facts and Slippery Numbers
The Internet is known as the information superhighway, but sometimes it's hard to know when to hit the brakes on unreliable sources. Using a well-rounded lesson plan, pupils read and summarize articles about the gender pay gap and...
Curated OER
Panther Exam: Writing a Play
Students demonstrate their knowledge of panthers by writing a play on the subject. In this animal life instructional activity, students view a slide-show on school computers of a veterinary exam of a panther. Students utilize this...
Curated OER
Language Arts - Journalism
Seventh graders investigate the journalism techniques of professionals by identifying the 5 W's. In this investigative writing lesson, 7th graders read several news articles and describe the format used for most news articles. Students...
Canadian Museum of Civilization Corporation
Propaganda Posters
Don't be put off by the fact that the World War I propaganda posters in this packet are Canadian and some of them are even in French. All the better, in fact, to see the techniques. The richly detailed plan has instructors model...
Curated OER
Poetry Alive! Interpreting Poetry Using Digital Images
Students investigate poetry by incorporating images into the words of a poem. In this language arts lesson, students discuss poetry writing devices and self expression with their classmates. Students create a film about the poem by...
Curated OER
Comparison and Contrast - Two Short Stories
Students investigate writing techniques by analyzing 2 stories written by Edgar Allen Poe. For this language arts lesson, students choose two Edgar Allen Poe short stories to read and take notes on the setting, theme, characters and...
Curated OER
Multimedia Storytelling
Experiment with multimedia storytelling. After watching a segment of American Family, first, middle and high schoolers tell a story about their families, clarifying the setting, characters, and script. They work on setting their story in...
NPR
Can You Beat Cognitive Bias?
In a time of fake news, media manipulation, and Internet trolls, a resource equips learners with the tools they need to recognize and combat resources that are designed to appeal to our cognitive biases. Introduce learners to five...
Curated OER
Google Earth on the Range
Eighth graders use Google Earth to study the landscape of Utah. In this Utah landscape lesson, 8th graders view landscape photos and work in partners to analyze the pictures. Students write a paragraph that describes the landscape and...