Curated OER
Finding a Line of Best Fit
Pupils engage in the practice of creating a scatter plot with the data obtained from measuring different resting heart rates. The data is used to create the table that is translated into a graph. The lesson plan gives instructions for...
Curated OER
The Other Drug War
Learners develop critical thinking skills as they construct arguments for one of the three debates described in the lesson on "The Other Drug War."
Texas Instruments
Circle Equations
Students explore the coordinate plane. In this secondary mathematics activity, students follow a set of directions to plot points in the coordinate plane.
Curated OER
Is Modern Culture Ruining Childhood?
There are a lot of different ways a learner could respond to this New York Times article discussing the effects of modern culture on childhood. After reading the article, pupils construct a thoughtful blog post. The guiding questions...
Curated OER
Words for Algebra
Learners rewrite word problems using symbols. In this algebra lesson, students relate algebra to the real world. They identify the correct steps to take when solving word problems.
Curated OER
English Vocabulary Skills: AWL Sublist 6 - Exercise 4c
In this online interactive English vocabulary skills worksheet, high schoolers answer 10 matching questions which require them to fill in the blanks in 10 sentences. Students may submit their answers to be scored.
Curated OER
English Vocabulary Skills: AWL Sublist 6 - Exercise 2a
In this online interactive English vocabulary skills worksheet, high schoolers answer 10 matching questions which require them to fill in the blanks in 10 sentences. Students may submit their answers to be scored.
Curated OER
Total English Advanced: Academic English
Advanced English language learners use the vocabulary bank at the top of the page to complete several sentences. Word choices include emphasise, notably, more, yet, regard, etc. Although the activity guide (page two) suggests it will...
Curated OER
Going For The Gold
Students share opinions about athlete endorsements. They write articles that provide an economic profile of an athlete for submission to their school newspaper.
Curated OER
Dr. Seuss Reading Search
For this Dr. Seuss reading comprehension worksheet, students read a selection about the author before answering 6 questions based on the reading.
Curated OER
Animation
Students describe what ways did the motion picture industry influence American lifestyle in the 1920's? They evaluate the role of motion pictures in people's lives leading up to the Great Depression.
Curated OER
Changing Jobs (Vocabulary in Conversation)
In this interactive vocabulary worksheet, students recognize word meanings. Students complete each of the sentences by choosing the correct word for each of the ten blanks.
Other
Ad Up: Internet Advertising and Marketing Terms Glossary: Definitions
Extensive collection of marketing terms and definitions. Includes industry, nonprofit, and professional organizations as well as technical terms for approach, design, layout, copy, production, & distribution.
US Department of Labor
Bureau of Labor Statistics: Advertising, Promotions and Marketing Managers
This report, sponsored by the U.S. Department of Labor describes managerial-level jobs in advertising, marketing, and public relations. The report includes working conditions, needed training, salary, job outlook, etc.
Other
Business plans.org: Marketing Plan
This article discusses the information necessary to write a marketing plan. The concepts discussed include: generic strategies and strategies for pricing, distribution, promotion, advertising, and market segmentation.
TeachEngineering
Teach Engineering: Green Marketing
Students learn basic marketing concepts and use professional marketing techniques to compose an advertisement for a hybrid vehicle. In the process, they learn the principles of comparative analysis.
Alabama Learning Exchange
Alex: Advertising and Its Effects on Consumer Decision Making
This lesson will show the student the power of advertising to create demand for a product. After reviewing existing advertisements, the students will create their own campaign for a product. Following a presentation to the class as a...
Media Smarts
Media Smarts: Adversmarts: Introduction to Food Advertising Online
Media Smarts provides digital and media literacy lessons for students. In this lesson, young students will learn about online advertisements targeted to children. Students will play on online game; they will create an advertisement for a...
Other
Glossary: Marketing, Advertising, and Promotional Terms
Thorough glossary of marketing and advertising terms and associations (including legal and business) for all media: print, television, radio, display, and Internet. Includes concept, production, process, and philosophy terms as well.
Council for Economic Education
Econ Ed Link: Be an Ad Detective
Every day, young scholars are bombarded by advertising. They cannot escape it. But marketers realize that many ypung people are becoming very good at tuning ads out. Businesses thus are becoming more creative in their communication with...
Duke University
Hartman Center: Emergence of Advertising in America
The Emergence of Advertising in America: 1850-1920 (EAA) presents over 9,000 images, with database information, relating to the early history of advertising in the United States.
Duke University
Duke University: Emergence of Advertising in America: 1850 1920
This timeline includes selected events in business technology, media, marketing, and advertising for 1850-1920.
Media Smarts
Media Awareness Network: Co Co's Adver Smarts
Co-Co's AdverSmarts is an interactive unit whose purpose is to help children ages five through eight recognize marketing techniques used on websites that target them. As kids assist in designing the new Co-Co Crunch website, Co-Co...
Other
Visualistan: Us Programmatic Ad Spending Statistics and Trends
This infographic provides statistics and trends related to programmatic and mobile programmatic advertisement spending and revenues.