Curated OER
Worksheet 7: Print Advertising
Use this versatile, cross-curricular graphic organizer to demonstrate the power of words in advertising. Scholars analyze print advertisements, identifying parts of the ad that stand out. This could include color, celebrity endorsement,...
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Advertising Analysis
In ten questions, this advertising analysis worksheet addresses audience, persuasive techniques like logos, pathos, and ethos, as well as the purpose of the commercial. This is useful as homework while watching television, and it applies...
Global Oneness Project
Deconstructing Consumerism
To increase awareness and launch a discussion of consumerism, class members view What Would It Look Like, a 25 minute film of images that capture the global effects of the consumption of goods. Viewers make a list of the images that they...
Curated OER
The Price of Happiness: On Advertising, Image, and Self Esteem
Are your students aware of the effect advertising can have on their self-image, self-esteem, and happiness? This lesson from the Media Awareness Network is aimed at increasing that awareness and mitigating any negative effects it might...
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Advertising and Consumerism of the 1920's
Eleventh graders discover the impact of advertising in 1920's America. In this 20th century history lesson, 11th graders complete KNU charts as they research marketing techniques that were used during the decade to promote consumerism.
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Ad Creation from Admongo.gov
Young scholars explore consumerism by completing a worksheet. In this advertisement lesson, students discuss the relationship between the media and consumerism while analyzing advertisements from the Internet, magazines and T.V. Young...
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Critical Consumerism
Develop critical thinkers and awareness of the media's techniques. Impressionable minds analyze advertisements they see all around them in this potentially 3-week long unit of five complete lesson plans. Extended discussions, outside...
Utah Education Network (UEN)
Vocabulary Consumerism
If you receive poor service, should you contact the FDA or the BBB? Discuss important economic terms with a vocabulary practice page. Learners fill in the blanks after each concept and elaborate on its function in the economy.
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Ad Awareness from Admongo.gov
Students explore mass media by completing worksheets in class. For this consumerism lesson, students discuss the meaning behind advertisements and how they are used in television, the Internet and print. Students analyze a group of ads...
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Consumerism Scavenger Hunt
Young scholars explore consumerism. In this economics lesson, students work with a partner to complete an Internet Research consumer scavenger hunt. Young scholars discuss information collected and conflicting answers to various questions.
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Big Branding on Campus: Reading Informational Text
This New York Times "Learning Network" activity poses 11 questions on an article and video about commercial branding and marketing on college campuses. The related article, "On the Market: Thinking Critically About Advertising", is...
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Consumerism Scavenger Hunt
In this social studies worksheet, students discover how to be an informed consumer by first reading 10 questions pertaining to marketing, advertising and purchasing choices. Students use Internet searches to find the answers. There are...
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Critical Consumerism
Students identify the role of advertisements in their environment. For this advertisement lesson, students find advertisements in their classrooms and discuss them. Students write a definition for advertisements and identify related...
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Advertising – Does it Affect Our Purchasing Descisions?
High schoolers consider the power of advertisements. In this consumerism lesson, students dicuss advertising techniques, advertising regulations, and analyze advertisements. High schoolers also complete and evaluate and ad count actvitiy.
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Consumerism
Seventh graders explain the concept of needs verses wants, influences on consumers, and advertising and relate those to making positive consumer choices. They break into small groups and plan a two-week day camp involving games and...
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Life Skills for Vocational Success: Transportation, Owning a Car, Topic 1: Purchasing a Car
Discuss things to consider when purchasing a car with high schoolers. They will use newspaper ads to locate a car in their price range. Then they use a "Loan Calculation Chart" to estimate monthly payments of their car. In the end, they...
Global Oneness Project
Deconstructing Consumerism
A short, engaging video provides a critique of the hyper-consumerist mentality that many think have taken over the Western world. After watching the video, pupils reflect on their own habits and use evidence to respond to discussion and...
Curated OER
Critical Consumerism: Videos and Teen Culture
Young scholars analyze music videos as a study on teen culture. In this teen culture lesson, students view music videos and track a different aspect of the videos for male representation, female representation, racial representation,...
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The Market System and Consumerism
Students examine their own consumption habits. Using various advertisements, they discuss their role in showing consumers what they must have in their lives. As a class, they encourage each other to change their habits and discuss how...
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Is TV Stronger Than Ever, or Becoming Obsolete?
The New York Times offers of two articles and two summaries for learners to consider. They read each article and then post a blog response to each of the seven related questions. The topic of the articles asks the question; Is TV...
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Are You Plugged In?
Students develop an awareness of one's own media habits. Make connections between ads and one's own consumer behavior. They track their current TV and/or Internet viewing habits and video game time by keeping a TV Diary for one week.
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Consumerism and Holidays
Students explore the free enterprise system and the role that buying and selling of holiday goods have upon the economy. They recognize and demonstrate that advertising design influences one's life.
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Consumption
Students analyze the issue of consumption using the No Impact Project. In this consumption activity, students watch a video about issues related to consumption. Students discuss the prevalence of advertising and society's need for...
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Consumerism and the Consumer Society
Young scholars read an article titled "How Much Is Enough?" by Alan Durning. They work in small groups to summarize the author's main point for each paragraph and then identify and discuss further questions they may have in response to...