This timeline includes selected events in business technology, media, marketing, and advertising for 1850-1920.

Comprehensive overview of how to write ad copy. Includes formula AIDA & explains differences between classified ads & display ads. Includes "assignments" & offers practice tips. Provides good & bad examples of each type...

In this persuasive media lesson, students will engage in viewing a Trix cereal advertisement and then engage in the process of "deconstruction" to analyze the use of propaganda techniques to attract customers. Then students will choose...

In this website students can learn to create an international advertising agency. They will learn to write a brief, create a brand and position the product. They will also be introduced to the fundamentals of creative writing as well as...

Students will analyze a magazine advertisement and answer basic desktop publishing questions about this particular advertisement. Students will present their advertisement and analysis to the class. Before designing projects of their own...

Students will create a one-item, full color magazine advertisement for a product. This is a Commerce and Information Technology Lesson Plan.

Explains why it's difficult for any ad to make an impression. Then offers numerous questions to use to review ad/brochure to determine if print piece is effective. Addresses copy and design from these perspectives.

A collection of the advertisements that were published in Harper's Weekly between 1857 and 1872.

Online exhibition of presidential campaign ads, 1952-2008, organized by election year, theme, and political issue. Audio/video presentations of ads can be viewed alongside written transcripts, making Living Room Candidate particularly...

This interactive site helps students notice the tricks that advertisers use to try and get them to buy their products.

The aggregate demand/aggregate supply, or AD/AS, model is one of the fundamental tools in economics because it provides an overall framework for bringing economic factors together in one diagram. These factors include economic growth,...

Practice what you've learned about the AD-AS model, aggregate demand shocks, and short-run aggregate supply shocks in this four-problem exercise.

The Luce Foundation Center for American Art presents the biography and photographic portrait of American abstract artist, Ad Reinhardt.

MyVocabulary.com offers 14 PREFIX puzzles with the grade level of each word marked to the right of the word beginning with a prefix. Use eight grade level words for each prefix. "AD" prefix words: Adequate - 7, Adhere - 8, Adjourned - 8,...

Test your knowledge of ad hominem fallacies.

Test your knowledge of the ad hominem fallacy.

Extensive collection of marketing terms and definitions. Includes industry, nonprofit, and professional organizations as well as technical terms for approach, design, layout, copy, production, & distribution.

This site is filled with facts and figures about the history of outdoor advertising and the current use of outdoor advertising.

This site comes from the 2nd chapter of a book by Professional Advertising which lists 36 ways in which your ads will be more profitable. This site provides very useful examples of each of these 36 ways.

This is a sample of a one-page advertisement. Clicking on the "Writer's Guide" link in the upper right-hand corner of the page enables the user to get tips, directions, and explanations on the writing of the advertisement.

This ten-page essay provides an example of an evaluation, specifically of an advertisement. Clicking on the "Writer's Guide" link in the upper right-hand corner of the page enables the user to get tips, directions, and explanations on...

This site from Duke University tells of the massive advertising campaign that the United States launched to help finance the war.

This site details eight steps in creating your very own print ads. Each area has been elaborated on significantly and contains such areas as mistakes to avoid, decisions on format, target audience and communication objective, and many...

[Free Registration/Login Required] An informational text about companies marketing junk food to children. A question sheet is available to help students build skills in reading comprehension.