Lesson Plan
Curated OER

Marketing to Teens: Parody Ads

For Teachers 8th - 11th
High schoolers deconstruct advertising messages by analyzing parody ads and exploring the purpose of satire. Then they create their own parodies based on real ads discussed in class. A creative activity to extend any study of media,...
Lesson Plan
Curated OER

Busting the Tobacco Ads.

For Teachers 5th
Fifth graders recognize that tobacco companies target young people with their advertisements. In this tobacco lesson, 5th graders understand why tobacco companies target youth. Students define the word adbuster and create adbusters...
Lesson Plan
Curated OER

Adbusting: A Media Literacy Unit

For Teachers 9th - 12th
High schoolers examine the ethical issues regarding the role of advertising in our society. They watch a series of ads, analyze the messages of the commercials, and in small groups create a counter-ad.
Lesson Plan
Curated OER

Create a Youth Consumer Magazine

For Teachers 6th - 8th
To underscore the importance of being informed consumers, kids check out youth consumer magazines and websites and then create their own. Although no detailed plans are included in the resource, it is packed with ideas and suggestions.
Lesson Plan
Curated OER

Buy Nothing Day

For Teachers 3rd - 5th
Students discuss the concept behind "Buy Nothing Day". They practice reading articles and viewing pictures related to the event. They practice using new vocabulary as well.
Lesson Plan
Curated OER

Critical Consumerism

For Teachers 9th - 11th
Students investigate the ways companies target the teenage demographic. In this advertising instructional activity, students discuss in focus groups what they like to buy. Students also complete a related worksheet.
Lesson Plan
PBS

Pbs Lesson Plan (Affluenza): Be an Adbuster

For Teachers 3rd - 8th Standards
Through an integrated approach from PBS, students examine the messages conveyed in print advertisements. Using parody, students are asked to alter the message of an ad to present a different or opposite point of view. Lesson may be more...