Sophia Learning
Sophia: Determining Your Audience
On this website you will find information, two presentations, and a practice worksheet explaining how to decide the audience of a written piece and how to appeal to an intended or general audience in an original text....
W. W. Norton
W.w. Norton & Company: Elements of the Essay: Tone (And Audience)
An explanation about using an appropriate tone for the intended audience of an essay.
Lumen Learning
Lumen: Writing Skills: Introduction to Building Common Ground
This introduction discusses the need for researching your audience and learn strategies to find common ground.
Sophia Learning
Sophia: Elements of an Effective Argument
Discussion focuses on understanding the three academic language objectives that make an effective argument: understand the concept of a thesis statement, the significance of writing an argument with an audience in mind, and the...
Texas Education Agency
Texas Gateway: Analyze Famous Speeches for Rhetorical Structures and Devices
In this lesson, you will learn to analyze persuasive speeches, those that are intended to sway the audience to agree with the speaker. You will examine the impact of rhetorical structure and the use of devices in famous speeches.
Texas Education Agency
Texas Gateway: Revising a Persuasive Essay: Organization Appropriate to Purpose
[Accessible by TX Educators. Free Registration/Login Required] When you revise your persuasive essay, you need to make sure that the essay organization is appropriate to the audience, purpose, and context of your essay. Your message will...
Lumen Learning
Lumen: Rhetorical Appeals: Appeals to Ethos
This lesson focuses on appeals to Ethos, When you evaluate an appeal to ethos, how successfully a speaker or writer establishes authority or credibility with his or her intended audience. You ask yourself what elements of the essay or...
TES Global
Tes: Midsummer Night's Dream: Magic Flower Task
[Free Registration/Login Required] In this activity, students design an advertisement for a magic flower like Oberon does in A Midsummer Night's Dream. They begin by answering questions as to product name, what it does, how it works, the...
![Media Education Foundation: Deconstructing a Video Advertisement [Pdf] Activity](https://static.lp.lexp.cloud/images/attachment_defaults/resource/large/FPO-knovation.png "Media Education Foundation: Deconstructing a Video Advertisement [Pdf] Activity")
Other
Media Education Foundation: Deconstructing a Video Advertisement [Pdf]
Handout that leads students through an exploration of the visual and audio elements of a video advertisement as well as the effect these elements have on the intended audience and the community as a whole.
Alabama Learning Exchange
Alex: Franklin D. Roosevelt's Pearl Harbor Address
The viewing goals for this lesson were for middle schoolers to use a visual text, Franklin D. Roosevelt's "Day of Infamy" speech (played first without sound), to identify visual cues & understand why he may have chosen to use certain...
Edutopia
Edutopia: Making Digital Communications Accessible
This article is intended to provide guidance to educators on how to make their digital content accessible to families with many different needs, but the suggestions can also help students understand how to make their own content...
Brigham Young University
Brigham Young University: Forest of Rhetoric
This site is provided for by the Brigham Young University. Almost anything you would want to know about rhetoric and speech is here with great examples and explanations. Intended for a college-level audience, but plenty for younger...
University of Colorado
University of Colorado: Physics 2000: Cat Scans
A CAT Scan is compared to cutting up a fruitcake on this basic, yet interesting site. This description of CAT Scans is intended for a younger audience and also offers links to the visible human project.