Media Smarts
Who's on First? Alcohol Advertising and Sports
Middle schoolers examine how alcohol companies use sponsorship of sports to promote their products. They complete a survey, analyze the results, and research the sports sponsorship portfolios of five beer companies.
Media Smarts
Kids, Alcohol and Advertising: Young Drinkers
Learners explore reasons the alcohol industry needs replacement (new) drinkers and how it exploits the needs and desires of young people in order to foster brand loyalty.
Media Smarts
Gender Messages in Alcohol Advertising
Make your students critical consumers of media, and foster an awareness of how culture is reflected and shaped by media. This resource covers how alcohol advertising presents and promotes gender stereotypes. After a discussion on...
Media Smarts
Kids, Alcohol and Advertising - Interpreting Media Messages
Young scholars investigate the importance of branding and messaging, especially as they relate to party products like alcohol.
Curated OER
The Roots of Prohibition: Examining the Effort to Prohibit Alcohol in America
Five segements from Ken Burns' documentary series Prohibition, easily accessed on the PBS website, are at the center of a terrific short unit on the roots of America's ambivalent relationship with alcohol. Engage your secondary class...
Curated OER
Drug and Alcohol Prevention
Seventh graders investigate the influence of alcohol and/or drugs. They prepare a written report on the chosen topic related to drugs and/or alcohol. Students utilize technology to share the information about alcohol and/or drugs with an...
Media Smarts
Don't Drink and Drive: Assessing the Effectiveness of Anti-Drinking Campaigns
Have your class explore alcohol awareness public service announcements. Provided are a detailed plan and a complete set of materials for doing just this. Learners are exposed to a series of approaches and advertisements and decide which...
Curated OER
Breaking News English: Alcoholism in Russia
In this alcoholism in Russia worksheet, students read the article, answer true and false questions, complete synonym matching, complete phrase matching, complete a gap fill, answer short answer questions, answer discussion questions,...
Curated OER
Breaking News English: Kids and Alcohol
In this kids and alcohol learning exercise, students read the article, answer true and false questions, complete synonym matching, complete phrase matching, complete a gap fill, answer short answer questions, answer discussion questions,...
Media Smarts
Kids, Alcohol and Advertising - Messages about Drinking
Young scholars examine different groups in our society that deliver messages to the public about drinking and consider the influence of each of these groups on the attitudes and perceptions of young people.
Curated OER
Effects of Alcohol Use
Fifth graders identify short and long term effects of alcohol use. In this effects of alcohol lesson plan, 5th graders participate in activities to understand what it feels like to have alcohol in their system. With the teacher they make...
Curated OER
All the King's Men Theme of Drugs and Alcohol
In this literary analysis activity, students respond to 4 short answer and essay questions based on themes of Drugs and Alcohol in All the King's Men. Students also debate the validity of two thesis statements about the text.
ProCon
Drinking Age
Eighteen is the age of adulthood in the United States, but 21 is the legal drinking age. Pupils use the provided website to determine whether the age to legally purchase and consume alcohol should be lowered. They weigh the pros and...
Curated OER
The Straight Facts
In this alcoholism worksheet, students answer a variety questions based on the information and facts given, regarding alcoholics and alcoholism.
Curated OER
Parents And Alcohol: Who's To Blame
Students explore the topic of underage drinking. They find a focus and write a news feature/analysis that reports on what the community is doing to prevent underage drinking and some assessment of the extent of the problem.
Media Smarts
Kids, Alcohol and Advertising - Understanding Brands
Learners explore the importance of branding for developing customer loyalty and recognition of products.
Curated OER
Don't Drink To That!
Students simulate the effects of alcohol on their vision and motor skills. Then, after doing additional research on the dangers of driving while intoxicated, students create an educational activity that might convince a particular target a
Curated OER
Commercial Time. Don't Turn that Channel!
Students review information on drug abuse and types of drugs and then learn about alcohol and other drug abuse in a hands on activity. In addition, they learn about kinds of drugs and the effects of drug abuse on the body.
Curated OER
Advertising and Healthy Decisions
Students analyze alcohol and tobacco ads and create parodies of them. The eight lessons in this unit include discussions about why teens smoke or drink, the psychology behind the advertising, and writing persuasive letters to agencies,...
Curated OER
Journalism: Underage Drinking
Students research underage drinking and read a report in the Journal of the American Medical Association about the issue. They interview experts on substance abuse and liquor store owners about their policies. Students publish their...
Curated OER
Judy Garland: By Myself
Middle schoolers investigate Judy Garland's life create a media campaign focusing on the role of drugs and alcohol in her life. Students watch a video and conduct Internet research to find out about Garland's life. Groups write a...
Curated OER
One Sniff Can Kill!
Students investigate the question: In what ways can a common household products hurt you? This lesson integrates with drug and alcohol units in science classes as well as language arts in the form of the Public Service Announcement...
Curated OER
I Refuse!
Fifth graders demonstrate effective use of assertive refusal skills when declining alcohol, tobacco and other drugs. In this assertive refusal lesson plan, 5th graders role play peer pressure situation and write a brief essay on what...
Curated OER
Alcoholism Matching Worksheet
In this literacy worksheet, learners match the term in the left column with the definition found on the right side. The answers are found by clicking the button at the bottom of the page.
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