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Advertising and Healthy Decisions
Students analyze alcohol and tobacco ads and create parodies of them. The eight lessons in this unit include discussions about why teens smoke or drink, the psychology behind the advertising, and writing persuasive letters to agencies,...
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Franklin D. Roosevelt
Discuss the life of Franklin D. Roosevelt. This story, called "Franklin D. Roosevelt" by Laura Hamilton Waxman, is used to explore comprehension skills. Some of these skills include identifying prefixes and suffixes, making comparisons,...
Creative Visions Foundation
Studying Documentaries Like a Writer - Looking For Persuasive Techniques
Revisit the documentaries viewed in the previous instructional activity in this series in order to take a look at the persuasive techniques employed by the documentary creators. Small groups watch the films a second time, taking notes on...
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How Advertisers Persuade
This plan centers around the article "How Advertisers Persuade," although it is not included in the lesson itself. Get your class thinking about advertising, appeals, and techniques that companies use to get their products from the shelf...
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Refugees at Center Stage
What is an advocate? Help high schoolers understand the issues forcing refugees to leave their home country. After gaining some information on the subject, high schoolers create a dynamic presentation and persuasive essay encouraging...
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Propaganda
How does word choice affect the reading of a text? Compare two headlines that were written about the same event. Is one biased? Discuss how word choice often reveals the author's feelings about a topic. Then look at different techniques...
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Creative Convincing
Young writers will love examining Click, Clack, Moo: Cows that Type for examples of good persuasive writing. Generally, when we write persuasive pieces, there are common words we use. Encourage your writers to identify these words and...
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Persuasive Techniques in Advertising and Make Your Own Advertisement
Are you looking for a collaborative and fun way to teach persuasion? This could be a great resource for you! After reviewing advertising techniques and searching for examples of propaganda, have your class create and present their own...
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Critical Consumerism
What are ads really selling? High schoolers examine persuasive techniques used by print and television advertisements. They generate a list of persuasive techniques they're familiar with, and review other types argumentation and...
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Truth in Advertising
Does propaganda exist in popular media? Explore the concept of propaganda in this media education lesson. Middle schoolers examine persuasive techniques used in commercials. They then create commercials that feature truthful information.
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Pictures and Slogans Persuade an Audience
Students discover relationships between advertisement and persuasive techniques. In this literacy and consumer education lesson, students select magazine or newspaper advertisements that use symbols, pictures, and slogans to persuade...
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I'm Convinced!
Students examine persuasive techniques used to sell products, and create and write an advertisement for peanut butter.
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Historical Witness: Social Messaging
Students examine the persuasive techniques of leaders. In this propaganda lesson, students discover the practices that Louis XIV and Caligula used to persuade others. Students watch "The Merchants of Cool" and discuss propaganda used...
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Writing A Speech Lesson Plan
Students write persuasive speeches. In this speech lesson, students discuss the attributes of persuasive speeches and then write their own persuasive speeches regarding topics of their choosing.
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Buckets of Bucks for World Hunger
Students participate in a nonprofit organization activity for hunger outreach problems. In this service project lesson, students practice counting coins, complete a service project for a hunger outreach, discuss nutrition and healthy...
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Philanthropy in Literature
Students research philanthropy in three genres: a play, a fable, and a parable. Students read an Aesop fable and answer questions in groups. Students complete steps in two worksheets from 'The Good San Franciscan' and 'Someone Should.'...
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Smiles Change the World
Learners develop speaking and listening skills while evaluating a list. In this consensus activity, students define consensus and discuss how it might be used at recess. After learners understand how consensus works, students review...
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"I Don't Pay Attention to Advertisements? (At least I don't think so?)"
Sixth graders study eight persuasive techniques that occur in a variety of media types. They write a persuasive essay and present it to the class. They create a "new product" for which they produce an advertisement using persuasive...
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Advertising
In this advertising worksheet, students answer few questions about the subject, target, persuasive techniques and their design and layout they will use for their advertisement. Students answer questions in short answer format.