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Unit Plan
Curated OER

Advertising and Healthy Decisions

For Teachers 9th - 12th
Students analyze alcohol and tobacco ads and create parodies of them. The eight lessons in this unit include discussions about why teens smoke or drink, the psychology behind the advertising, and writing persuasive letters to agencies,...
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PPT
Curated OER

Persuasive Writing

For Teachers 3rd - 6th
Explore persuasive writing through advertisements. Learners create a snappy slogan for a product. The presentation provides examples of slogans, and focuses on the way to use tempting descriptions, wordplay, and intriguing questions to...
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Lesson Plan
Curated OER

Advertisement Storyboard

For Teachers 6th - 8th
Students create a storyboard for an advertisement. For this advertisement lesson, students view different advertisement techniques and how to storyboard before they create an advertisement storyboard for a product.
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Lesson Plan
Curated OER

Fish food Comercials

For Teachers 5th
Fifth graders, working in pairs, create 30-second commercials for fish food products. They create slogans and incorporate props, music, costumes, or illustrations in their spots. The commercials are videotaped and parents are invited...
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Lesson Plan
Curated OER

Using Pictures and Slogans to Persuade an Audience!

For Teachers 6th - 8th
Students discuss how writers use various techniques to persuade an audience and examine examples used in the media. They interpret their thoughts and feelings about pictures, symbols and slogans and create an advertisement using the...
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Worksheet
Curated OER

Symbols and Meanings

For Students 6th - 12th
In this advertising worksheet, learners are presented with 7 pictures or slogans and provided a space to record the meanings of each.
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Lesson Plan
Curated OER

Psychology: Smart Shopping

For Teachers 10th - 12th
Students collect samples of ads they like and dislike. They recognize facts from unsupported claims. They discuss ways to prevent impulse buying.
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Lesson Plan
Curated OER

Signs

For Teachers 6th - 10th
Students discuss the purpose of various signs posted in their everyday environment and create a personal sign to best represent themselves.