Instructional Video2:15
The Business Professor

Mintzberg's Five Configurations of Strategic Management

Higher Ed
What are Mintzberg's Five Configuration of Strategic Management? · Operating Core · Strategic Apex · Middle-Level Managers · Technostructure · Support Staff.
Instructional Video3:38
The Business Professor

Methods of Innovation

Higher Ed
This Video Explains Methods of Innovation
Instructional Video3:33
The Business Professor

Marketing Strategy Price

Higher Ed
This Video Explains Marketing Strategy Price
Instructional Video2:09
The Business Professor

Resource-Based View of the Firm

Higher Ed
The resource-based view (RBV) argues that a firm's sustained competitive advantage is based on its valuable, rare, inimitable, and nonsubstitutable resources (Barney, 1991). The capability of firms to create or acquire these resources...
Instructional Video3:49
The Business Professor

Product Development Process

Higher Ed
This Video Explains Product Development Process
Instructional Video4:31
The Business Professor

Prior Experience and Entrepreneurship

Higher Ed
This Video Explains Prior Experience and Entrepreneurship
Instructional Video5:01
The Business Professor

Preparing a Business for Equity Investment

Higher Ed
How do you prepare a business for equity investment? You need to prepare your business to attract equity investors. This includes preparing a robust business plan, having a board of directors in place and brushing up on your presentation...
Instructional Video5:15
The Business Professor

Understanding Porter's Five Forces for Market Analysis

Higher Ed
This video explains Porter's Five Forces framework, which is a tool used to analyze the competitive dynamics of a product or service in a specific market. The five forces include supplier power, buyer power, competitive rivalry, threat...
Instructional Video3:06
The Business Professor

Sales Message - Communications

Higher Ed
Your sales message is your pitch, where you make your case to potential customers and convince them that they should buy your product. You may have different sales messages depending on a variety of factors, including the product,...
Instructional Video5:12
The Business Professor

What is a Business Founder_

Higher Ed
What is a Business Founder? The founder is someone who first started their company. They thought of the original idea for a product or service and started the company to offer that product or service to their customers. A founder does...
Instructional Video6:05
The Business Professor

What is an Operational Analysis?

Higher Ed
What is Operational Analysis of a startup venture? How is an operational analysis carried out? The process of operational analysis involves gathering data from various sources, such as customer feedback, employee surveys, and financial...
Instructional Video3:59
The Business Professor

Competitive Analysis in a Business Plan

Higher Ed
What is a competitive analysis in a business plan? A competitor analysis, also referred to as a competitive analysis, is the process of identifying competitors in your industry and researching their different marketing strategies. You...
Instructional Video5:33
The Business Professor

Business Strategy Porters Generic Strategies

Higher Ed
This Video Explains Business Strategy Porters Generic Strategies
Instructional Video5:37
The Business Professor

Business Strategy Bowman Clock

Higher Ed
This Video Explains Business Strategy Bowman Clock
Instructional Video4:29
The Business Professor

Business Plan - Operations

Higher Ed
What is the Operations section of the Business Plan? What should be included? The operations section of your business plan is where you explain – in detail – you company's objectives, goals, procedures, and timeline. An operations plan...
Instructional Video5:50
The Business Professor

Business Model vs Business Plan

Higher Ed
What is the difference between a Business Model and a Business Plan? The business model is the foundation of a company, while the business plan is the structure. So, a business model is the main idea of the business together with the...
Instructional Video7:15
The Business Professor

Business Consulting Firms - Importance and Lists

Higher Ed
This Video Explains Business Consulting Firms - Importance and Lists
Instructional Video3:55
The Business Professor

Budgeting

Higher Ed
Budgeting or setting a budget is the process of allocating resources to future or intended activities. There many types of budget and manners of involvement in the budgeting process.
Instructional Video4:21
The Business Professor

Concentration Strategy

Higher Ed
A concentration strategy is when a business focuses on a specific group of clients, a specific product, or a specific geographic market.
Instructional Video2:26
The Business Professor

Commoditize

Higher Ed
Commoditize means a product or service has become identical to the same type of offering presented by a rival, distinguished only by its price.
Instructional Video4:53
The Business Professor

Entrepreneur vs Inventor

Higher Ed
This Video Explains Entrepreneur vs Inventor
Instructional Video5:13
The Business Professor

Elevator Pitch Communication Objectives

Higher Ed
Elevator Pitch Communication Objectives
Instructional Video3:40
The Business Professor

Elements of an Operational Plan

Higher Ed
This Video Explains the Elements of an Operational Plan
Instructional Video3:27
The Business Professor

Elements of a Marketing Plan

Higher Ed
This Video Explains the Elements of a Marketing Plan