Instructional Video1:41
The Business Professor

Marketing - What is Brand Image?

Higher Ed
Marketing - What is Brand Image?
Instructional Video3:56
The Business Professor

Marketing - What Do Business Relationships Include

Higher Ed
Marketing - What Do Business Relationships Include
Instructional Video3:04
The Business Professor

Marketing - Vertical Integration

Higher Ed
This Video Explains Marketing - Vertical Integration
Instructional Video3:42
The Business Professor

Cost Volume Profit Analysis - Margin of Safety Analysis

Higher Ed
Margin of Safety Analysis is a key assumption when conducting a Cost Volume Profit Analysis. This video explains the relevance of this assumption.
Instructional Video3:52
The Business Professor

Make or Buy Decision in Accounting

Higher Ed
A routine decision faced by all managers is the decision to make a product or to purchase that product. This generally arises when the product is just one part of a larger product. This video explores the Make or Buy decision faced by...
Instructional Video3:40
The Business Professor

Liquidation Preference and Follow-On Financing

Higher Ed
What is a Liqudiation Preference? How does a liquidation preference affect follow-ong financing rounds of equity investment? A liquidation preference provision determines the order in which investors get paid back after a liquidity...
Instructional Video7:47
The Business Professor

LinkedIn as a Career Development Tool

Higher Ed
This Video Explains LinkedIn as a Career Development Tool
Instructional Video17:08
The Business Professor

Journal Entries and T Accounts - Trial Balance Example - Part 1 of 2

Higher Ed
Journal Entries and T Accounts - Trial Balance Example - Part 1 of 2
Instructional Video1:40
The Business Professor

Marketing - Benefits of Publicity

Higher Ed
Marketing - Benefits of Publicity
Instructional Video2:15
The Business Professor

Marketing - Benefits of Personal Selling

Higher Ed
Marketing - Benefits of Personal Selling
Instructional Video2:42
The Business Professor

Market Orientation

Higher Ed
What is Market Orientation? Market orientation perspectives include the decision-making perspective, market intelligence perspective, culturally based behavioural perspective, strategic perspective and customer orientation perspective.
Instructional Video2:29
The Business Professor

Manufacturing Firms - Importance of Unit Costs

Higher Ed
Unit cost is an important metric for manufacturing firms to judge efficiency, profitability, and pricing
Instructional Video2:34
The Business Professor

Managers and Other Users of Information

Higher Ed
Managers and other internal and external stakeholders use company information for a variety of reasons
Instructional Video2:28
The Business Professor

Managerial Accounting

Higher Ed
This video provides an explanation of what is Managerial Accounting. Notably, it distinguishing management accounting from financial accounting.
Instructional Video2:24
The Business Professor

Management Strategy (Strategic Management)

Higher Ed
Strategic management is the ongoing planning, monitoring, analysis and assessment of all necessities an organization needs to meet its goals and objectives.
Instructional Video2:45
The Business Professor

Management Information Rights - Preferred Shareholders

Higher Ed
What are Management Information Rights of Preferred Shareholders? Information Rights - A preferred shareholder may get special rights to information. This could include the ability to more closely monitor board and executive activity in...
Instructional Video2:10
The Business Professor

Management Decision Making

Higher Ed
What is Management Decision making? In psychology, decision-making is regarded as the cognitive process resulting in the selection of a belief or a course of action among several possible alternative options. It could be either rational...
Instructional Video2:20
The Business Professor

Understanding and Applying Lower of Cost or Market (LCM) Adjustments for Inventory

Higher Ed
The video explains the concept of LCM (lower of cost or market) adjustment in inventory accounting. The speaker discusses how LCM ensures that inventory is reported at the lower of cost or market value and how this adjustment is made...
Instructional Video1:19
The Business Professor

Liability Under Section 10b or Rule 10b5

Higher Ed
Liability Under Section 10b or Rule 10b5
Instructional Video2:38
The Business Professor

Liability in a General Partnership

Higher Ed
Liability in a General Partnership
Instructional Video4:12
The Business Professor

Liability for Insider Trading under Rule 10b5

Higher Ed
Liability for Insider Trading under Rule 10b5
Instructional Video4:38
The Business Professor

Personal Interaction in Employment Negotiations

Higher Ed
Personal Interaction in Employment Negotiations
Instructional Video1:56
The Business Professor

Inventory Recording Systems: Perpetual vs Periodic

Higher Ed
In this video, the speaker discusses two different inventory systems that companies can use to record their merchandise transactions - perpetual and periodic. The speaker gives examples of how a car dealership may use the perpetual...
Instructional Video3:30
The Business Professor

Participating Preferred Stock

Higher Ed
What is Participating Preferred Stock? Participating preferred stock is preferred stock that provides a specific dividend that is paid before any dividends are paid to common stock holders, and that takes precedence over common stock in...