Are you looking for a collaborative and fun way to teach persuasion? This could be a great resource for you! After reviewing advertising techniques and searching for examples of propaganda, have your class create and present their own...

Ever wonder if that miracle product in the commercial is really a miracle? Chances are, the only miraculous part is how many people the advertisers are able to convince to buy it! Class members look over short descriptions of techniques...

Before your high schoolers reached your morning class to learn about persuasive writing, they probably saw dozens of examples of persuasive communication in the form of advertisements. A short, introductory activity inspires class...

Get your class thinking about advertising with this lesson plan. Over the course of 15 days, your class will discuss advertising techniques, study the concepts of pathos, logos, and ethos, and analyze the persuasive techniques of...

Advertisers target teenagers. Groups select three magazine advertisements for similar products, analyze the appeals used in each, create a poster that features the persuasive techniques used, and present their findings to the class. The...

Students present a skit to the class and explain what persuasion tactic they used. In this persuasive tactics instructional activity, students discuss methods of persuasion used in various advertisements.  The teacher leads and...

Students examine persuasive techniques used to sell products, and create and write an advertisement for peanut butter.

Middle schoolers study the three types of mass media messages: visual media, written media, and audio media. After a class discussion which has them list examples of each, learners get into pairs and work on analyzing the "Four A's" in...

During Christmas time, use common carols and Tchaikovsky's Nutcracker music as the basis for writing advertisements. Learners can work in teams or individually as they listen to songs via the links provided. A "Christmas Music Comparison...

Dissect the parts of an advertisement with your class. Middle schoolers discuss advertisements and locate the hook in them. Then, they create an advertisement for a business, in which they include the name of the business, an...

Sixth graders study eight persuasive techniques that occur in a variety of media types. They write a persuasive essay and present it to the class. They create a "new product" for which they produce an advertisement using persuasive...

What is advertising? What role does it plan in an election? Middle and high schoolers discuss advertising and its purpose by sifting through different magazines and discussing the products they find. Then they relate advertisements to...

Students identify reasons why advertising works, evaluate reasons for its success, and write commercials.

Students explore common advertising strategies used by the media. In this advertising lesson, students identify persuasive language in advertisements and construct their own persuasive ad.

Learners analyze advertisements and develop guidelines for viewing advertising. In this advertising lesson plan, students discuss print ads, TV commercials, and other examples of ads. Learners survey their friends or relatives about...

Students explore persuasive writing in advertisements. In this advertisements lesson, students evaluate tobacco advertisements for persuasion techniques. Students then create a counter advertisement against smoking.

Seventh graders study different propaganda techniques. In groups, they write and perform a 60-second TV or radio commercial. Classmates rate the effectiveness of the commercial and whether or not they might buy the product.

Students research community gardens. In this community garden instructional activity, students discover the history of community gardens and assess the benefits of locally grown food. Students create propaganda posters...

Here is a fabulous lesson that should have your class very excited! They utilize the GRAPES formula in order to produce a commercial like ones we see on TV. Working in pairs, they must come up with a script, take video, provide music,...

Elementary schoolers study the symbolism and influences found in advertising. First, they learn about the history and cultural significance of the Summer Official's Hat that was a symbol of status in ancient China. Then, they access...

Augment a unit on propaganda by prompting class members to create propaganda. Using Frames software, groups demonstrate their understanding of propaganda techniques by designing a new product, creating a commercial to sell...

Seventh graders discuss the main purposes of media. Using various advertisements, they identify the method used by the advertisers in each example. They use these methods to create and sell their own product to the class. They use the...

Students discuss persuasive messages in art. In this art history lesson, students research 17th- century European sculptures to find the messages given. They create their own sculptures and write press releases to explain their art. 

Students discuss how writers use various techniques to persuade an audience and examine examples used in the media. They interpret their thoughts and feelings about pictures, symbols and slogans and create an advertisement using the...