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Curated OER
An Honest Cigarette Ad?
Students recognize the intended audience for a certain advertisement They recognize advertising techniques aimed at the intended audience and create their own advertisements about the truth of cigarette smoking. Students begin to see...
Curated OER
Advertising Media: Youth Drinking and Smoking
Scholars examine the effect of media and advertising on youth drinking and smoking. They determine what advertising means, how much money is spent on it, and how different age groups are targeted. They watch a movie and examine pictures...
Media Smarts
Tobacco Labels
Adolescents compare and assess the efficacy of tobacco product health warning labels from around the world. In groups, they invent warnings and create labels that would be effective for teens and children. Discussion covers advertising...
Curated OER
The Health Risks of Smoking Tobacco
Students discuss the consequences of smoking. In this smoking lesson, students research ads that promote smoking. The students will then make an ad that is truly reflective of smoking.
Curated OER
Smoking Prevention Campaign
Students create a school-wide smoking prevention campaign. In this research lesson, students combine a study of facts with a survey to create a smoking prevention campaign.
Curated OER
Teen Smoking: Designing a School Anti-Smoking Publicity Campaign
Young scholars review the human respiratory system and the effects on the human body. In this design lesson students brainstorm and create a prototype then present it to the class.
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Smoke Signals
Students estimate the amount of money a non-smoking teen spends in a week, a month, and a year, and compare it with the expenses of a teen who smokes one, two, and three packs a day. They research other reasons that teens should not smoke.
Curated OER
Taking a Closer Look (Critical Viewing)
Students explore persuasive writing in advertisements. In this advertisements lesson, students evaluate tobacco advertisements for persuasion techniques. Students then create a counter advertisement against smoking.
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Advertising for Healthy Habits
Students create ads based on provided topic. In this digital art lesson plan, students role play as graphic designers working on a project for a client. They research about certain health issues and prepare a public poster about it.
Curated OER
How Does No Smoking Day Work to Help Smokers to Quit?
Students explore how to help smokers quit on No Smoking Day. They create a mind map addressing the issues including what No Smoking Day is, what does the charity do, what help is available, and what the No Smoking Day achieves. After...
Curated OER
No Smoking Day
Students explain how the charity No Smoking Day works to help smokers quit. They use information provided in the instructional activity to share about this important day. To know that they comprehend what the day is about, students have...
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Healthy Decision Making Towards Alcohol and Tobacco Use
Students examine and demonstrate refusal skills of smoking and drinking alcohol. They take a quiz, identify alternative activities to smoking and drinking, write a journal entry, and design an anti-smoking and anti-alcohol ad.
Curated OER
No Form of Tobacco is Safe
Students create an advertisement to convince children to stay away from tobacco products. In this smoking prevention instructional activity, students discuss the health effects of tobacco use and evaluate current tobacco ads. Students...
Curated OER
Make It True
Students examine the deceptive ads for tobacco products. They choose an ad and draws his or her own version of the ad, using facts about the dangers of smoking. Students may pardody the ad. They glue their ad and the actual ad side by...
Curated OER
Busting the Tobacco Ads.
Fifth graders recognize that tobacco companies target young people with their advertisements. In this tobacco lesson, 5th graders understand why tobacco companies target youth. Students define the word adbuster and create adbusters...
Media Smarts
Truth or Money
Two compelling texts about tobacco companies' influence over editorial content in print media introduce readers to the concept of advertising censorship. After study and discussion, class members compose a mock "final column" by a...
Curated OER
The Clone Age
Students relate the ethical and practical arguments in favor of cloning and against cloning. They research the issue and plan a public service advertisement campaign for or against cloning.
Curated OER
Art and Patriotic Culture
Art forms, especially government-sponsored "poster art", very effectively conveyed specific cultural values during World War II. Understanding the role that visual images play in expressing issues and ideas is critical to developing...