Curated OER
Radio News
Part of a larger unit from the Media Awareness Network on media literacy, this particular lesson plan focuses on the medium of news radio. Small groups participate in discussions on their radio listening habits as well as the...
Curated OER
Television News
Different media sources portray news in a variety of ways. In groups of three, learners look at different news sources, bringing in all the findings the next day. Three handouts help scholars compare sources, define specific terms used...
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News Journalism Across the Media: Introduction
Although students are aware of news as information that influences their perceptions of the world, they are often unaware of the various ways to present that information. Encourage them to investigate, discuss, analyze and make valuable...
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Media Awareness: Key Concepts in Advertising
Learners examine the basic concepts of advertising. In this media awareness lesson, students discuss target audience, art, and purpose in advertising to determine what makes an advertisement effective or ineffective. Learners evaluate...
Curated OER
Writing a Commercial
Students create a product and write a commercial to sell the product. They discuss the differences between ads for television and radio and ads for print. They discuss the persuasion techniques used by ad writers.