Curated Video
Cheddar Awards: Fortnite and Satya Nadella Lead the 2018 Hall of Fame
As 2018 comes to an end, Cheddar is picking the year's top winners and biggest triumphs for Cheddar's Hall of Fame.
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UFC Will Remain Strong in a World Without Cable, Says Its President
Ultimate Fighting Championship president Dana White says the mixed martial arts league's five-year deal with ESPN puts it in a position to go the distance despite declining linear television trends. "Everything is going digital. Cord...
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Under Armour Stomps on Nike's College Football Turf
The College Football Playoff hasn't even kicked off, but Under Armour is already a winner. For the first time since the final four-structured championship began in 2014, a non-Nike brand is sponsoring one of the teams that made the...
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Amazon Reportedly Sniffing Around Fox's Regional Sports Networks
Amazon is said to be looking to expand its foothold in live programming, with an eye on the 22 regional sports networks that 21st Century Fox is spinning off before it is acquired by Disney.
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Amazon's Bid for Regional Sports Networks is Part of Plan to Boost Prime Members
Amazon is reportedly looking to expand its foothold in live programming, with an eye on the 22 regional sports networks that Disney ($DIS) must spin off as part of its acquisition of 21st Century Fox. For Amazon, it would be the...
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Amazon's Bid for Regional Sports Networks is Plan to Boost Prime Members
Amazon is reportedly looking to expand its foothold in live programming, with an eye on the 22 regional sports networks that Disney must spin off as part of its acquisition of 21st Century Fox. For Amazon, it would be the extension of a...
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NBA Legend Earl 'the Pearl' Monroe: Why Basketball Still Resonates with Young People
NBA Hall of Famer Earl "The Pearl" Monroe is a producer of the new 20-hour documentary "Basketball: A Love Story." He told Cheddar what separates the sport from other leagues.
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NBA Star Stephen Curry on His Media Business Ambitions: I Want to Be a Trailblazer
Good things often come in threes ー especially for Golden State Warrior Stephen Curry. The three-time NBA champion holds the record for most 3-pointers in a single game and has three children. Now, he can add a fourth title to his resume,...
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NBA Star Stephen Curry Wants to be an Innovator in Basketball and Business
Good things often come in threes ー especially for Golden State Warrior Stephen Curry. The three-time NBA champion holds the record for most 3-pointers in a single game and has three children. Now, he can add a fourth title to his resume,...
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Wall Street's Lax Bros: The Real Life Brothers Bringing Lacrosse to the Masses
Two brothers-turned-co-founders are using their Wall Street and athletic experience to make lacrosse a mainstream sport ー with its own league, season, venues, and even exclusive TV deals. Paul Rabil, a professional player with Major...
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Hershey Looks to Esports for New Sponsorship Deal
Hershey is partnering with Twitch streamers Dr Lupo and Ninja for the release of its new candy bar. Charlie Chappell, head of integrated media at Hershey, said the partnership was obvious to some at the company -- less so to others.
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Hershey's Taps Esports Icons to Promote Reese's Mash-up Chocolate Bar
Hershey is partnering with Twitch streamers Dr Lupo and Ninja for the release of its new Hershey-Reese's candy bar. Charlie Chappell, head of integrated media at Hershey, said the partnership was obvious to some at the company ー less so...
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Hershey's Taps Esports Stars to Promote Hershey-Reese's Candy Bar
Hershey's ($HSY) has unveiled a deal to promote its latest candy creation, a combination Hershey-Reese's bar, with the help of two of esports' biggest names: DrLupo and Ninja. Cheddar was at TwitchCon in San Jose, Calif. and got an early...
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Headset Maker Turtle Beach on a Fortnite-Powered Tear
Tom Forte, senior research analyst at D.A. Davidson, said Turtle Beach, which makes the headsets so popular with gamers, benefits from the huge popularity of Fortnite and could be an acquisition target for Microsoft. Shares, while down...
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Would Microsoft Buy Fortnite Headset-Maker Turtle Beach?
Tom Forte, senior research analyst at D.A. Davidson, said Turtle Beach, which makes the headsets so popular with gamers, benefits from the huge popularity of Fortnite and could be an acquisition target for Microsoft. Shares, while down...
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Paul Allen, Microsoft Co-Founder, Dead at 65
Paul Allen, who co-founded Microsoft with Bill Gates and went on to become one of the country's most prolific philanthropists and technologists, died Monday at 65.
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Cord-Cutting L.A. Sports Fans Face Dilemma as LeBron Suits Up
In the increasingly fraught world of cable giants and streaming upstarts vying for eyeballs, sports fans are losing out. As Jason Gurwin of streaming-review site FOMOPOP explained, cord-cutters in Los Angeles who want to watch LeBron...
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Quicken Loans CMO on Partnership With LoL Expansion Team 100 Thieves
Fintech companies are taking notice of the rapid growth in esports, and Quicken Loans has partnered with 100 Thieves, a League of Legends expansion team. Quicken CMO Casey Hurbis said this venture opened the company's eyes to the endless...
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Quicken Loans CMO on Partnership With League of Legends Expansion Team
Fintech companies are taking notice of the rapid growth in esports, and Quicken Loans has partnered with 100 Thieves, a League of Legends expansion team. Quicken CMO Casey Hurbis said this venture opened the company's eyes to the endless...
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Esports Bringing People Up Close and Personal With Virtual Reality Tech
VR may have trouble finding its foothold with the general public, but esports could give it new life. Frank Soqui, vice president and general manager for Intel's gaming division, said it is difficult to get virtual reality technology...
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What MLB Can Do to Juice Playoff Ratings
With the Yankees on the brink of elimination in the first round of MLB playoffs, the league and television networks have a shared interest in making sure popular teams and big rivalries stick around into the postseason, said James Yoder,...
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Baseball Isn't Cool Anymore. The MLB Is Trying to Change That
Ron Darling, a former MLB starting pitcher and current TBS baseball analyst, said the easiest way to attract younger people to baseball is to get more kids playing it when they're younger. Darling said there are more children opting out...
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Baseball Isn't Cool Anymore. MLB Is Trying to Change That
Ron Darling, a former MLB starting pitcher and current TBS baseball analyst, said the easiest way to attract younger people to baseball is to get more kids playing it when they're kids. Darling said there are more children opting out of...
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Betting Lines for NFL Week 2
Chris Raybon, senior editor at The Action Network, breaks down the best bets for sports fans heading into Week 2 of the NFL Season.