Other
Crow: Resources for the Teaching of Social Psychology
This page provides links to several subcategories of social cognition such as prejudice, persuasion, attitudes, and altruism. Once you click on the topic you have a variety of sources to choose from for more information.
Blackdog Media
Classic Reader: Persuasion by Jane Austen
The full text of the novel Persuasion by Jane Austen. Register for a free account to unlock annotation tools, printing, and more.
ReadWriteThink
Read Write Think: Lesson Plan: Persuasive Techniques in Advertising
During this unit, students will learn about many different advertising techniques. Students will investigate the "art of rhetoric" and analyze many print, television, and online advertisements. Using the site's online tools, groups will...
TES Global
Blendspace: Ethos, Logos, Pathos
A learning module with eight links to images, videos, charts, and assessments about ethos, logos, and pathos.
Other
Social Psychological Factors Underlying the Impact of Advertising
This article on the psychology of advertising contains a paragraph on the two routes to persuasion.