Bloomberg
Microsoft President: Google Is Hurting the Open Web
Apr.28 -- Microsoft President Brad Smith talks about the company’s latest earnings results, antitrust concerns about Google, President Biden’s corporate tax plan, and a new disability initiative. He speaks with Bloomberg Technology’s...
Bloomberg
Rocket Fuel CEO: How to Advertise in the Digital Age
Dec. 3 -- George John, chairman and CEO of Rocket Fuel, discusses marketing in the digital age with Bloomberg's Leslie Picker on ""Street Smart."" (Source: Bloomberg)
Bloomberg
What Alibaba's Better-Than-Expected Results Signal
Ronald Keung, head of Asia internet research at Goldman Sachs, discusses Alibaba Group Holding Ltd.'s financial results and its prospects. China's e-commerce leader posted better results than many investors feared, avoiding a sharp sales...
Curated Video
School districts are running out of ideas for saving money during the down economy. So they have resorted to placing advertisements on school buses. Districts say it''s practically free money, and advertisers love the captive audience.
HEADLINE: School Districts Sell School Bus Ads for Revenue
CAPTION: School districts are running out of ideas for saving money during the down economy. So they have resorted to placing advertisements on school buses. Districts say it''s...
Bloomberg
Will NFL Scandals Affect Ad Sales?
Dec. 11 -- American Association of Advertising Agencies CEO Nancy Hill discusses Super Bowl advertising and the messages from advertisers. She speaks on Street Smart. (Source: Bloomberg)
Bloomberg
NFL Season Opens With a Thud in Ratings
Sep.10 -- Lee Berke, chief executive officer at LHB Sports, Entertainment, & Media, and Bloomberg's Evan Novy-Williams examine declining ratings for NFL football amid a controversy over the national anthem. They speak on "Bloomberg...
Bloomberg
YouTube in Damage-Control Mode as Advertisers Halt Spending
Feb.22 -- Alphabet Inc.’s Google went into damage-control mode after a raft of major advertisers stopped spending money on YouTube over concerns that the video-sharing site can be used to forge networks of people engaged in exploitation...
Sky News
TFL collecting data from passengers via wifi
VOICED: Shows exterior shots timelapse people outside Kings Corss Station in London. Interior shots passengers buying tickets, passing through barriers and travelling underground via escalators and tunnels to board tube trains. Interior...
Bloomberg
Facebook to Let Ads Target Users Based on Location
Oct. 8 -- Facebook will start targeting users with advertisements based on their most recent location, as the social-networking company expands the use of members data to generate revenue. Sarah Frier reports on Bloomberg West. (Source:...
Bloomberg
Why Tencent Wants to Be More Like Facebook
Nov.26 -- Tencent aims to change its culture to boost ad revenue and it's looking to Facebook for some inspiration. Bloomberg's Lulu Chen reports on "Bloomberg Daybreak: Asia."
Bloomberg
How Many Political Ads Are Being Run This Year?
Oct. 28 -- On Big Number, Betty Liu reports on the number of ads being run this election cycle. She speaks on In The Loop. (Source: Bloomberg)
Curated Video
In the economic downturn, school districts across the country are selling school bus ads as a source of revenue.
HEADLINE: School Districts Sell School Bus Ads for Revenue
CAPTION: In the economic downturn, school districts in some states are selling school bus ads as a source of revenue. (March 19)
[Notes:NATS NATS NATS]
[Notes:Super: Tim Leedy,...
Bloomberg
Is Google Suffering Mobile Ad Growing Pains?
Oct. 17 -- Google missed third-quarter profit and revenue expectations on increased spending to boost slowing advertising sales. Bloomberg's Hans Nichols reports on The Pulse.
Bloomberg
Tencent Beat 3Q Profit Estimates
Nov.14 -- Tencent beat third-quarter earnings expectations, largely thanks to ads and a whopping one-time gain from its investments in Meituan Dianping, but China's gaming clampdown slowed revenue growth. Bloomberg's Edwin Chan reports...
Bloomberg
`Singapore on Steroids': Martin Sorrell's Vision for Post-Brexit U.K. Economy
Nov.12 -- Martin Sorrell, executive chairman of S4 Capital Plc, discusses the U.K. election, Brexit and the advertising industry. He speaks on "Bloomberg Daybreak: Europe."
Bloomberg
Consumers Are Winners in New Media Landscape, Analyst Wieser Says
Dec.04 -- Brian Wieser, senior analyst at Pivotal Research Group, examines the fight for supremacy in the new media landscape. He speaks on "Bloomberg Surveillance."
Curated Video
AOL Time Warner AOL cuts more than 1,200 jobs.
File:
1. Pull back view of AOL sign in lobby
2. Various views of man at computer
3. Close-up of computer showing AOL sign
Washington, DC, 22 August 2001:
4. SOUNDBITE: (English) Richard Parsons, AOL Time Warner Chief Operating...
Bloomberg
Apple Pushes the Boundaries in Design: Vermaak
Sept. 19 --In todays Brandstanding segment, Razorfish Head of Strategy Seton Vermaak discusses Apples brand, the new Internet of me, and why so many consumers get crazed when a new product is released with Bloomberg's Rishaad Salamat on...
Bloomberg
Facebook Is Still 'Astonishingly Promising': Kirkpatrick
Oct. 28 -- AdRoll President Adam Berke, Bloomberg Contributing Editor David Kirkpatrick and Bloomberg's Cory Johnson discuss Facebook's earnings and mobile advertising push. They speak with Bloomberg's Emily Chang on ""Bloomberg West.""...
Bloomberg
The Five Forces That Are Rocking the PR World
Nov. 7 ""In todays Brandstanding segment, Ogilvy Global Chairman Christopher Graves discusses the forces that are shaking up the PR world and the trends hes seeing with Bloomberg's John Dawson on On The Move. (Source: Bloomberg)
Bloomberg
WPP Shares Tumble as CEO Sorrell Cuts Profit Outlook
Mar.01 -- WPP Plc saw shares slump the most since 1999 after Chief Executive Officer Martin Sorrell predicted a year of no growth and slashed the profit outlook. Bloomberg Gadfly columnist Alex Webb reports on "Bloomberg Surveillance."...
Bloomberg
What to Look for in Alibaba and Tencent Earnings
Aug.13 -- Shawn Yang, deputy head and managing director at Blue Lotus Research Institute, discusses Alibaba listing in Hong Kong, what to look out for in their earnings and what’s ahead for Tencent. He speaks on “Bloomberg Markets: China...
Bloomberg
Facebook May Be Overestimating Its Ad Reach
Sep.06 -- Facebook Inc. claims its platform can reach more people than actually exist in the U.S., which could hurt its push to compete for TV advertising budgets, Pivotal Research Group analyst Brian Wieser wrote in a note to clients....
Bloomberg
Jyothy Labs Joint MD on Coronavirus, Business Strategy, Outlook
Dec.29 -- In today’s “India Focus” segment, Ullas Kamath, joint managing director at Jyothy Labs, discusses how coronavirus has impacted his business, how the business strategy has changed due to the pandemic and his outlook for the...