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Eng 312: Final Exam

For Teachers Higher Ed
When paired with other powerpoints by Don L.F. Nilsen, this final exam covers topics addressed throughout previous lectures (slide 14 specifies which lectures should be reviewed). Teachers could use this presentation to craft their own...
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Do You Really Need It?

For Teachers 5th - 7th
A large part of understanding personal finance and economics is grasping the concept of wants and needs. This presentation provides students with basic yet effective definitions of wants, needs, and how they effect advertisements and...
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Worksheet for Analysis of an Advertisement

For Teachers 6th - 10th
Learners critique advertisements in magazines, newspapers and telephone books.  In this advertising lesson plan, students complete a class activity in which they locate specific advertisements, then answer questions that analyze the...
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Advertisements

For Teachers 4th - 6th
After a discussion on advertisement and observing different ads, students will work in small groups to create an advertisement for a lemonade stand. Students will learn the importants of knowing the target audience, product, and catchy...
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“Leading Doctors Say…”

For Teachers 7th
Seventh graders analyze how media and celebrities influence consumers. In this social studies lesson, 7th graders view different commercials and discuss their advertising techniques. They explain why celebrities are often used to give...
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Understanding "Me", the Product

For Teachers 8th - 12th
Learners examine ways to market themselves.  In this career skills instructional activity students analyze different advertisements, complete a worksheet and answer questions. 
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It's in the Label - The Food Label

For Teachers 4th - 5th
Students examine the fat content in their diet and how advertising affects their eating habits.  In this nutrition and advertising lesson, students analyze pizza and how to make it healthier.  Students recognize the importance...
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Psychographics

For Teachers 9th - Higher Ed
This advertising PowerPoint displays the Values and Lifestyle program of target audiences. It lists the attributes of each audience group such as: Survivors, Sustainers, Belongers, Emulators, I-Am-Me, Experiential, Societally Conscious,...
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Media Awareness: the Basics of Advertising

For Teachers 7th - 12th
Students explore marketing techniques. In this media awareness lesson, students watch instructor-selected advertising and identify the marketing techniques used in each of them. Students then create advertisements for products.
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Taking a Closer Look (Critical Viewing)

For Teachers 6th - 12th
Students explore persuasive writing in advertisements. In this advertisements lesson, students evaluate tobacco advertisements for persuasion techniques. Students then create a counter advertisement against smoking.
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Advertisement Storyboard

For Teachers 6th - 8th
Students create a storyboard for an advertisement. In this advertisement instructional activity, students view different advertisement techniques and how to storyboard before they create an advertisement storyboard for a product.
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The Apprentice: A Study of Business and Technical Writing

For Teachers 6th - 8th
Students explore business practices by creating a portfolio in class. In this business writing lesson, students identify the causes for a businesses success and failure before deciding on a business they would like to create. Students...
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Get Dramatic: Reduce, Reuse, Recycle

For Teachers 2nd - 5th
Students explain reducing, recycling and reusing. In this science/ arts lesson, students create a commercial and display a backdrop made out of recycled goods. Additionally, students write written responses to writing prompts. 
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Talking about Advertising

For Teachers 6th - 8th
Students examine tools and techniques of advertising. In this advertising lesson, students view ads, disvuss common terms used, and analyze techniques. Students are presented with situations and must design and advertisement for the...
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Tobacco

For Teachers 5th - 8th
Students write paragraphs about the message of an advertisement ad they see in magazines and their intended audience. In this advertisements lesson plan, students look at tobacco, clothing, hair products, and more.
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Media Messages

For Teachers 6th - 8th
Middle schoolers analyze advertisements and decide what message is being conveyed. In this media lesson plan, students analyze drawings from a tall tale. Middle schoolers view drawings from the book Johnny Appleseed and discuss the...
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Cool Commercials Critique

For Teachers 9th - 12th
High schoolers investigate advertising by critiquing commercials in class.  In this media lesson, students view several commercials on their computers while completing a worksheet which helps them critique the ads.  High...
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Creating a Commercial

For Teachers 9th - 12th
Students investigate the world of advertising and video production by creating their own commercial.  In this advertising lesson, students discuss a fictitious product which they create an advertising campaign for.  Students...
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"Let's Make Some Money"

For Teachers 4th - 6th
Learners complete a project about economics, supply, and advertising. In this advertising lesson, students discuss how money is made, entrepreneurs, and advertising. They make their own business with toys to sell to Kindergartners.
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Propaganda Techniques

For Teachers 6th - 8th
Students recognize and separate various techniques of propaganda.  In this propaganda lesson, students read a handout about the various types of propaganda and how it is used ina political campaign.
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Purpose of Advertising

For Teachers 4th - 6th
Students recognize nonverbal cues in advertisements.  In this advertising lesson plan,  students navigate a website with history of advertisements.   Students collect sample advertisements. Students plan and perform...
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Advertising Adjectives

For Teachers 6th - 8th
Students create advertisements using comparative adjectives. In this grammar instructional activity, students brainstorm various products for which they would like to create an advertising campaign. Students use comparative adjectives in...
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Ad Awareness

For Teachers 3rd - 7th
Students review advertisements. In this advertising lesson, students define advertising and determine the main reason ads are created. Students define what it means to be a consumer and advertiser. Students are divided into groups and...
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Advertisements and Commercials

For Teachers 3rd - 5th
Students analyze advertisements. In this advertising lesson plan, students share their favorite print advertisements and commercials and explain why they like them. Students view more print or television advertisements aimed at...