The Guardian
How gas is being rebranded as green
Is natural gas renewable? Is it a fossil fuel? A casual google search for natural gas gives the impression that these questions are somehow up for debate. And while natural gas has helped reduce carbon emissions as it was widely adopted...
PBS
How Social Media Keeps You Poor!
Social media has become such a pervasive part of our lives, we're often not even aware of the ways it pushes us to spend more money.
Curated Video
Adventures in Advertising
Dr. Algae talks about the way advertising affects our buying choices, especially foods and beverages. Dr. Algae provides some examples to illustrate how some advertising promotions use special techniques to make products look attractive.
Curated Video
How Do You Choose What to Eat?
Food Detective Berry Blue explains how advertising influences our decision to buy and consume foods. She also notes that our friends often influence our food decisions.
Curated Video
Choosing a Healthy Beverage
Food Detective Berry Blue explains that we research healthy beverages the same way we look for healthy foods – by reading the product labels. Using three fictitious drinks, the food detective helps identify unhealthy ingredients on the...
Curated Video
I Want That
The Food Detective Berry Blue shows some of the methods advertisers use to trick us into buying merchandise. She then explains how you can make sure that, when it comes to buying food, you’re buying the healthy, nutritious food that you...
Curated Video
Can Federated Learning Improve Internet Privacy? | Google FLoC
Google wants to use federated learning to improve internet privacy. Will it really work?
Brainwaves Video Anthology
Jessica Estlow - The Mr. Rogers Community Project
Jessica Estlow is an award winning technology teacher in Brigantine, NJ. The Tech4Learning Innovative Educator (TIE) program recognize her work as an exceptional classroom teacher. She created the “Mister Rogers Community Project:...
Curated Video
Forms of Advertising
Forms of Advertising defines advertising and discusses the forms and purposes of advertising.
Curated Video
Employing Rhetorical Devices
The video entitled “Employing Rhetorical Devices” explores using rhetorical devices in a persuasive text.
Global Ethics Solutions
Ethics Essentials for Real Estate Professionals: Part 3- Fair Housing Basics
This video for real estate professionals covers the U.S. Fair Housing Act, discrimination in marketing, consumer discrimination, and reporting.
AllTime 10s
10 Ways The Media Manipulates You
The media keeps us up to date on the happenings of the world. However whether the news is good or bad, it's not exactly impartial' Here are 10 ways the media is manipulating you.
Bill Carmody
Using Data to Drive Sales and Advocacy: A Conversation with Sanjiv Gajiwala
In this video, Bill Carmody interviews Sanjiv Gajiwala, the head of marketing for Mike's Hard Lemonade. They discuss how Mike's Hard Lemonade uses data from Oracle and Datalogics to analyze the impact of their digital marketing efforts...
Globalive Media
Beyond Innovation: Episode 2
A computer algorithm predicts ad popularity, China embraces blockchain technology and AI chat-bots offer top-notch customer care. Plus, Anthony and Michael speak with a media startup turning to technology to solve the journalism crisis....
Curated Video
7+ IELTS Part 3 Vocabulary Advertising
Use these words and phrases to impress the examiner in Speaking Part 3. For many students, informal slang and idioms are harder to learn than academic, formal vocabulary. So-called high-level vocabulary you can find in textbooks....
Curated Video
Customer Service as a Critical Part of Marketing
Marketing part 3/3: The video discusses the importance of customer service in marketing and how it can help businesses grow. The speaker emphasizes the need for companies to focus on satisfying customer needs and building trust with...
Curated Video
Mass Media: Functionalist
A general introduction to the Functionalist perspective on Mass Media.
The Wall Street Journal
Future Of: Data
How should brands, networks and publishers adapt in the age of "always-on" connectivity? As privacy issues, and trust surrounding the platforms, dominate the news cycle, has the way brands develop and disseminate campaigns changed?
Bill Carmody
The Onion's CCO on the Growth of Content Marketing
In this video, Bill Carmody interviews Rick Hammond, the Chief Creative Officer of the Onion, about the changing landscape of the advertising industry. They discuss the shift from traditional interruption advertising to more engaging and...
The Wall Street Journal
What Could Breaking Up Big Tech Mean for Advertisers?
A recent report from the Democratic staff of the House Antitrust Subcommittee found that big tech companies stifle competition and suggested that Congress should consider breaking up big tech. Publicis Groupe and GroupM on the...
Espresso Media
The Dangers of Plastic Pollution in the Great Lakes
In this video, chemist Sherry Mason discusses her research on the contamination of the Great Lakes with plastic particles. She highlights the alarming presence of plastic in the water, its harmful effects on marine life, and the...
Next Animation Studio
Chinese Smart TV Collecting User Data
A Chinese analytics company has been collecting personal data from Skyworth-brand smart TVs without users’ consent.
The Wall Street Journal
The Future of Data Privacy
We take a look at the state of consumer privacy laws around the world and discuss what the death of third party cookies, and the expansion of privacy laws, means for the future of digital advertising.
PBS
Why Does Santa Wear Red?
It's the holiday season and we all know that means seeing old St. Nick in his big red suit. But have you ever stopped to wonder why he doesn't wear any other color? Because he used to be seen wearing blue suits, purple suits, yellow...