Lesson Plan
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What Does Advertising Say About Smoking?

For Teachers 5th - 8th
Students examine tobacco advertisements.  In this smoking advertisements activity, students read old magazine or newspaper ads to determine their purpose and influence.  Students also discuss how to make responsible health...
Lesson Plan
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Critical Consumerism

For Teachers 9th - 11th
Students investigate the ways companies target the teenage demographic. In this advertising instructional activity, students discuss in focus groups what they like to buy. Students also complete a related worksheet.
Lesson Plan
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Theme 5: Doers and Dreamers Propaganda

For Teachers 7th
Seventh graders create and perform one act scenes that use the strategies of advertising. in this propaganda study lesson, 7th graders watch a commercial and are assigned a propaganda strategy. Students plan a scene that illustrates the...
Worksheet
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Ads Are Everywhere

For Students 5th - 6th
In this advertisements worksheet, learners read a list of 25 specific forms of advertising. Students then answer 2 essay questions. This worksheet directs learners to read an article not provided here.
Lesson Plan
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Advertising

For Teachers 8th - 9th
In this advertising worksheet, students answer few questions about the subject, target, persuasive techniques and their design and layout they will use for their advertisement. Students answer questions in short answer format.
Lesson Plan
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Brain Drain

For Teachers 9th - 10th
For this brain drain worksheet, students create a product name for a new product on the market, identify why the product is special and decide the target audience. Students then design a magazine, radio, or TV. advert for their product....
Lesson Plan
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Commercial Applications

For Teachers 7th - 12th
Students identify the different types of artists needed to produce television commercials and the kinds of work they do in this Arts lesson for the high school classroom. The lesson is cross-curricular in nature and includes an example...
Lesson Plan
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Hillary Clinton's Record, Through the Looking Glass

For Teachers 9th - 12th
Students assess how images and words in a political ad deliver its message and stir the emotions in the general public. They research information that supports or refutes claims made in the ad as well as the credibility of the ad. Each...
Lesson Plan
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Hoodia Hoodoo

For Teachers 9th - 12th
High schoolers assess the credibility of various Internet sites that advertise and review Hoodia weight-loss products. They review news stories on Hoodia products and compare to the claims made by advertisers of Hoodia. Each student also...
Lesson Plan
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Lesson Plan 4: Political Advertising

For Teachers 7th - 12th
Students observe a political advertisement and evaluate the views promoted in the ad. After exploring governmental policies, students create their own 30-second ad to promote a specified cause and publicize their views. Students share...
Lesson Plan
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Preparing for Cake Sale

For Teachers 5th - 10th
Students complete a series of lessons and plan recipes to make. They gather the necessary ingredients. Students follow safe procedures for food and safety hygiene to bake a cake for a cake sale. Students create posters to advertise the...
Lesson Plan
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Art Changes You And the World

For Teachers 4th - 8th
Learners explore advertising as a way to change their world. They use the Internet to research an energy, an environmental, and a cultural issue and create three 'world changing' pieces of advertising/artwork to express their ideas.
Lesson Plan
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Make It True

For Teachers 6th - 8th
Middle schoolers examine the deceptive ads for tobacco products. They choose an ad and draws his or her own version of the ad, using facts about the dangers of smoking. Students may pardody the ad. They glue their ad and the actual ad...
Lesson Plan
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How Advertising Works

For Teachers 7th - 9th
Students investigate the concept of advertising while using the context of tanning lotion. They have a class discussion using examples provided in the lesson to measure the effectiveness of advertising. Students investigate the key...
Lesson Plan
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Fire Safety Advertisement

For Teachers 5th - 6th
Students review the key points of fire safety referring back to the results of their fire safety surveys and other areas that people need to be better informed. They work in small groups to observe TV advertisements as well as posters...
Lesson Plan
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Listerine: False & Misleading Claims

For Teachers 10th - 12th
Students examine and analyze misleading claims by reviewing advertisements made for Listerine. They assess how to weigh the credibility of different sources. The role of the federal government in enforcing consumer protection laws are...
Lesson Plan
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Made for the Movies

For Teachers 7th - 9th
Pupils create a movie flyer to advertise the novel that the class has just finished reading in small groups. They search the Internet, format their flyer, select a slogan for their film, write a brief plot summary, without giving away...
Lesson Plan
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Hannah Montana: You're So Vain, You Probably Think This Zit is About You"

For Teachers 3rd - 8th
Students watch an episode of the Disney Channel series, "Hannah Montana". After viewing the episode, they discuss their own definition of beauty. They answer questions related to how companies advertise their products and discuss how...
Lesson Plan
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Logos

For Teachers 9th - 12th
Students create a presentation incorporating an originally created logo to advertise a new drink product. After creating their logo, students produce create an advertising campaign for their new product. Advertisements are presented to...
Lesson Plan
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The Dream Factory

For Teachers 9th - 12th
Students compare postcard samples from Los Angeles, CA and Austin, TX. They examine them to find common elements they share (tone, mood, romanticized themes, artistic elements, etc.) They create postcards to show the "real" Austin.
Lesson Plan
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North Carolina State Beverage

For Teachers 4th
Fourth graders demonstrate that milk is the state beverage by creating their own "Got-Milk?" advertisement. They list all the foods that contain milk on Inspiration via the SmartBoard and find advertisement templates, colors, fonts,...
Lesson Plan
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The Persuasive Message

For Teachers 8th
Eighth graders engage in a study of persuasive writing. They conduct research looking at a variety of media resources looking for persuasive techniques that are used like advertising. The language of the advertising is examined for how...
Lesson Plan
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Sing It To Me

For Teachers 5th - 12th
Students raise public awareness of a specified organization. They discuss their favorite jingles slogans or sayings associated with a company. In groups, students create and perform an advertisement for the entire class. Students...
Lesson Plan
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Behind the Ad: The Process of Producing a Political Commerical

For Teachers 9th - 12th
Young scholars examine how advertisements are produced for political campaigns. In groups, they view various examples of different advertisements and create their own ad by completing the steps listed in the lesson plan. They share...