Alabama Learning Exchange
Alex: The Marketing Mix
The purpose of these lessons is to encourage students to apply knowledge of the marketing mix to a variety of real life products and services. The intention is that students should take what they know and use that information in...
Alabama Learning Exchange
Alex: Marketing Your Business
Marketing is the activities of a company associated with buying and selling a product or service. It includes advertising, selling, and delivering products to people. In order to successfully market and sell your products and /or...
Alabama Learning Exchange
Alex: We All Scream for Ice Cream! A Marketing Plan
This lesson is a an activity that allows students to analyze the Four P's of the marketing mix and determine the target market for three ice cram brands. This lesson is a Commerce and Information Technology lesson plan.
Other
Marketing Teacher
Are you a marketing teacher looking for classroom resources? This website offers a variety of marketing resources including: lesson plans, exercises, quizzes, newsletters, presentations, and bookstore.
iCivics
I Civics: Government & the Economy
Students learn how government and the economy are related and the difference between market, command, and mixed economies.
Council for Economic Education
Econ Ed Link: Don't Fence Me Out! (Barriers to Trade)
We tend to see the United States as a country with free trade. Although we do have a great deal of freedom to enter new markets, there are barriers to trade that limit consumer choice. This lesson explores these barriers and how they work.